Lead Data Analyst

ABOUT DIRECT TO CONSUMER (DTC)

Disney’s Direct-to-Consumer (DTC) Data team is seeking a highly skilled and self‑driven Lead Data Analyst to join the Product & Tech Analytics team. This role is ideal for a strategic thinker with a deep analytical background who can independently design, execute, and deliver impactful insights that optimize Disney Streaming products (D+, Hulu).

You will be part of a multidisciplinary team of analysts and analytical engineers responsible for assessing and improving browse telemetry data quality and producing high‑impact analysis of streaming product performance across Hulu and Disney+. Working cross‑functionally with Product, Engineering, Data Engineering, and Analytics partners, you will help develop scalable solutions, ensure metric consistency, and uncover the “why” behind key product trends and anomalies.

WHAT YOU’LL DO

• Own User Behavior Analysis: Independently analyze user navigation and pathing data to uncover actionable insights and drive improvements to the Hulu user experience.

• Forensics & Root Cause Analysis: Drive rapid‑response investigations and anomaly detection efforts to diagnose data or product issues and guide timely remediation.

• Drive Strategic Optimization: Develop and present recommendations for optimizing experiences, balancing business goals with user satisfaction.

• Collaborate Cross‑Functionally: Act as a key partner to Product, Tech, Data Engineering and Data Product, and other teams to align analytics initiatives with overarching business strategies.

• Lead End‑to‑End Projects: Take full ownership of analytics projects, from identifying business needs and formulating hypotheses to delivering polished insights and recommendations.

• Build Data Visualizations: Create dashboards and advanced reports using tools like Tableau and Looker to track performance, trends, and experimentation outcomes.

WHAT TO BRING

• Bachelor’s degree in Analytics, Mathematics, Statistics, Computer Science, or a related field.

• 7+ years of experience in data analytics, business intelligence, or a related discipline.

• Proven expertise in independently designing, executing, and interpreting A/B tests.

• Advanced SQL skills, with the ability to manipulate, cohort, and transform large datasets effectively.

• Advanced skills with both Tableau, Looker, and Look ML

• Exceptional communication and presentation skills, with experience delivering insights to stakeholders at all levels.

• A demonstrated ability to solve complex, ambiguous business problems with minimal guidance.

• Strong proficiency in data visualization tools (e.g., Tableau, Looker) and the ability to communicate insights through compelling storytelling.

• Expertise with statistical tools (e.g., R, Python) and data warehousing concepts.

NICE-TO-HAVES

• Advanced degree in Analytics, Mathematics, Statistics, Computer Science, or a related field.

• Ability to identify and appropriately call out issues to leadership

• Strong motivation and ability to learn from questions and experiences

• Outstanding written and oral communication skills

Additional Information

#DISNEYTECH

#DISNEYANALYTICS

The hiring range for this position in Santa Monica, CA is $141,900 to $190,300 per year and in New York, NY is $148,700 to $199,400 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job‑related knowledge, skills, and experience among other factors. A bonus and/or long‑term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.