Product Manager Product Strategist (Gen AI) W2 Role

Role: Product Manager/ Product Strategist (Gen AI)

Location: San Francisco CA (ideally since client expect him/her to attend office occasionally otherwise any US location with business trips)

Job Type: W2 Contract

Duration: 1 year can be extended

Must Have:

Product Management GEN AI optimization SEO GEO

Description:

• We are seeking an innovative and strategic Product Manager/Strategist to lead our SEO GenAI Engine Optimization (GEO) and App Store Optimization (ASO) initiatives.
• In this role you will drive Clients digital visibility strategy across traditional search engines emerging AI platforms and app marketplaces to maintain our position as the premier destination for consumers.

Qualifications and Experience:

• 3-7 years in product management with a history of launching effective SEO features for large transactional websites.

• 3-7 years in consumer-based online experience.

• Demonstrated expertise in optimizing content for GenAI engines and conversational AI including knowledge of prompt engineering and large language models (LLMs).

• Strong leadership strategic thinking agile methodology experience and proficiency with SEO tools and analytics platforms.

• Experience working with SEO partners like BrightEdge Optiversal AddStructure Botify Yext Ayima Gummicube.

Responsibilities:

Strategic Leadership and Collaboration

• Define and prioritize overarching SEO GEO and ASO strategies to sustain clients position as a market leader in online sales

• Collaborate with key executive stakeholders to align vision and balance organizational needs effectively

• Work within the Product Management organization to leverage best practices across digital channels impacting multiple platforms

GenAI and Digital Optimization

• Develop and execute GenAI Engine Optimization (GEO) strategies ensuring clients content is effectively surfaced by models like ChatGPT Gemini and Perplexity

• Monitor and analyze how generative AI models interpret and present content iterating strategies to maximize visibility and maintain brand integrity

• Stay current on AI search engines and their influence on SEO and GEO to adapt content strategies accordingly

Performance Metrics and Product Management

• Define GEO-specific success metrics such as AI-driven traffic engagement from conversational platforms and brand mentions in GenAI outputs

• Drive the SEO/GEO roadmap by partnering with business teams to define product and project strategies guiding prioritization and implementation

• Manage day-to-day GEO & SEO issues maintain a groomed backlog and assess technical questions in collaboration with engineering and vendors

Note: Visa Independent candidates are preferred