Direct Sales Representative

Monarch Tractor
California
Brief Description

Who is Monarch Tractor?

At Monarch, we are working with farmers around the world to reduce carbon emissions one tractor at a time. Our team is passionate about making a positive environmental impact in the untapped market of agtech through innovation and emerging technology. The global implementation of our digital platforms will elevate green energy solutions that will power the future of farm ecosystems and kickstart the next generation of sustainable farming.

What does the job entail?

  • Capturing list of inbound prospects and MQLs provided by Marketing to qualify them as SQLs via cold calls and email outreach
  • Reports to the Territory Sales Director to ensure alignment
  • Daily cold calls to target customers
  • Qualifies leads that come in via trade shows, websites, and campaigns
  • Work with regional incentive programs.
  • Working closely with Monarch marketing team on their lead generation strategy and having awareness into the upcoming funnel of leads
  • Managing lead pipeline and coordinating direct outreach to outbound leads
  • Entering every lead and record of activity into the sales & marketing CRM tools that Monarch uses
  • Develop and utilize sales assets, including our spec sheet and ROI calculator to answer customer inquiries about savings, use cases
  • Successfully engaging with prospects and guiding them to a “close” by agreeing to a sales order or at minimum to attend a local demo, where we can showcase Monarch Tractor’s capabilities
  • Having guided prospects to a demo, gathering the relevant details in order to schedule the demo and handing over the account to a Sales Lead
  • Coordinate internally with product teams and sales managers to successfully schedule demos
  • Create and maintain the sales playbook by documenting learnings, developing FAQs, and logging successful vs unsuccessful closing strategies.
  • Support the training and providing of support to our dealer network on the use of the sales playbook and how to close customers

What Kind Of Person Are We Looking For

  • 3+ year of practical sales experience, preferably in the agriculture industry
  • Bachelor’s degree in Business, Marketing, Sales, Engineering or related fields
  • Ability to clearly plan, set clear milestones and hit targets consistently
  • Understanding of fundamental technical aspects of a tractor and software products
  • Comfortable talking to new people and expressing ideas over the phone (remote engagement in a traditionally in-person interaction-based industry)
  • Ability to answer and persist through objections - Patient and unfazed by rejection, treating each conversation as one step closer to a close
  • Persistent, and gritty, with a knack for achieving targets
  • Excellent communication skills, written and verbal
  • Strong customer-oriented service skills
  • Ability to work independently and as part of a team - Self-motivated with a strong work ethic
  • Proficient in Microsoft Office and CRM tools
  • Willingness to travel as needed

What do we offer?

  • Competitive Salary + Equity ($70,000 to 90,000)
  • Catered Lunch / Snacks at HQ
  • Health, Dental, Vision, Insurance Benefits

Diversity

Monarch Tractor is an equal opportunity employer and makes employment decisions based on merit. Monarch Tractor policy prohibits unlawful discrimination based on race, color, religious creed, sex, gender identity, marital or veteran status, age, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information, or characteristics (or those of a family member), sexual orientation, pregnancy, or any other consideration made unlawful by federal, state, or local laws. It also prohibits discrimination based on a perception that anyone has any of those characteristics or is associated with a person who has or is perceived as having any of those characteristics. All such discrimination is unlawful.

What Personal Information We Collect

Professional, employment-related, or schooling information. Current or past job history, performance evaluations, and educational background, including grades and transcripts.

How We Use Your Information

For professional, internal analysis, or employment-related purposes, including job applications.
Posted 2025-07-30

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