Data Scientist (MMM)

FocusKPI is seeking a Data Scientist with MMM (Market Mix Modeling)to enable deep media insights through advanced analytics for our client, one of the largest retailers/e-commerce companies in the U.S.

Work Location: Remote in the U.S.
Duration: 6-month contract with potential for extension and conversion, depending on budget and performance
Pay range: $50+/hour

Responsibilities:

• Perform hands-on coding to retrieve and analyze large datasets using Python and SQL
• Integrate disparate data sources and leverage state-of-the-art analytics best practices to deliver integrated, actionable insights to partners and stakeholders
• Manage and streamline the data extraction process with great attention to detail
• Assess the potential usefulness, validity, and rigor of new data sources
• Work witha cross-functional team to ensure that the quality of the data is of the highest standard
• Help with media mix models to connect the impact of marketing tactics and business short-term and long-term outcomes

Qualifications:

• Ph.D. degree in statistics/mathematics, engineering, computer science, economics, or a related field
• 3+ years of industry experience in a data, analytics, and data science role
• Experience with advertising, measurement, and/or digital marketing analytics
• Experience with advertising technology platforms, Ad servers, DSPs, DMPs, etc.
• Proficient coding skills ( SQL/Python/R )
• Deep knowledge of relational database capabilities and experience with big data technologies (Hive/Hadoop)
• Proficient BI/BA data visualization tools ( Tableau , Power BI, ThoughtSpot, Looker, etc.)
• Experience working with Marketing Mix Modeling (MMM) and/or Multi-Touch Attribution Models (MTA)
• Experience with Modeling and Machine learning
• Experience with cloud technologies such as GCP, AWS, and Azure
• Experience in integrating, structuring, and analyzing large amounts of data from diverse sources
• Strong project management skills, attention to detail, and documentation skills.
• Strong written and verbal communication with the ability to communicate complex technical topics clearly to a range of audiences and to ‘tell a story that provides insight into the business
• Passion for working in a fast-paced agile environment.
• A collaborative mindset and sense of curiosity
• Experience with predictive modeling algorithms and optimization techniques
• Experience applying statistics to business problems

Thank you!

FocusKPI Hiring Team

Founded in 2010, FocusKPI, Inc. (FocusKPI) is a data science and technology firm specializing in predictive analytics practice and methodologies. FocusKPI is a US company headquartered in Silicon Valley, California with an East Coast office in Boston, Massachusetts.

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