Financial Advisor

San Francisco Federal Credit Union
San Francisco, CA

Who Are We?

With an “A” health rating and solid year-over-year growth, San Francisco Federal Credit Union’s (SFFedCU) membership is now over 43,000 with assets surpassing $1.3 billion and branches located in San Francisco and San Mateo County. Continuing along it highly successful growth trajectory, SFFedCU is seeking a (Job Title) for our (Location) Branch in San Francisco.

The Position

A Financial Advisor acts as a dedicated representative assigned to a specific branch (or multiple branches) to deliver Non-Deposit Investment Products (NDIPs) and services to the branch members and prospective member base. Serves as an advisor to provide an advice-based approach to financial solutions for an assigned book of business. Actively solicits new and existing investments and insurance solutions from retail member base designed to meet the individualized needs of each member. Establish a strong partnership with Retail Branch Managers and Centers of Influence and maintain strong working relationships with all assigned Branches. This is a commission-based position.

TASKS, DUTIES, FUNCTIONS:

• Utilizing a consultative, holistic approach, sales process, and assessment tools where appropriate.

• Providing comprehensive, needs- based financial solutions to clients by offering a range of investment/insurance solutions

• Delivering needs based, comprehensive financial solutions by offering a suitable and diversified set of brokerage, advisory, and insurance solutions to meet client needs and objectives.

• Employing ethical business practices to ensure full compliance of regulatory, broker dealer and institution requirements

• Delivering a high-quality service experience during each interaction

• Building strong relationships with retail branch staff, supporting and motivating their referral efforts. Developing a complete understanding of the core institution’s products to support cross-selling opportunities and to generate referrals back to the institution where appropriate

• Meet or exceed established sales goals for assigned territory while ensuring compliance with policies, procedures and regulations governing products and services.

• Ensures that processes are completed in accordance with established policies and procedures and related state, federal and legal requirements

PHYSICAL SKILLS, ABILITIES, AND EXERTION UTILIZED IN THE PERFORMANCE OF THESE TASK:

Effective oral and written communication skills required to interact with credit union staff, management, and all member channels.
Must possess sufficient manual dexterity to skillfully operate an on-line computer terminal and other standard office equipment, such as financial calculators, personal computer, facsimile machine and telephone.

ORGANIZATIONAL CONTACTS & RELATIONSHIPS:

1. INTERNAL: All levels of staff and management.

2. EXTERNAL: Members, external partners as well as professional and community organizations and others, as needed.

Who Are You?

QUALIFICATIONS:

  • High school diploma or equivalent (Bachelor’s Degree Preferred)

  • Minimum of three (3) years investment sales experience (preferably in a financial institution)

  • Computer literate with proficiency in Microsoft Office product suite, including Power Point and applications specific to the broker dealer

  • Demonstrated ability to sell products and services to investment clients, evidence of strong sales results

  • Broad knowledge of characteristics and needs of clients and partners within the financial institution- based investment market space

  • Excellent knowledge of investment/insurance products and financial planning

LICENSES/CERTIFICATIONS:

  • Must maintain Licenses and FINRA registrations: Active State Applicable Life Insurance License, Active Series 7 Registration, Active Series 63 Registration, Active Series 65 or 66

  • Registration with state insurance must be acquired within the first six months of hire

***REQUIRED DISCLOSURE(S)

These investment products and services are being offered through LPL or its affiliates, which are separate entities from, and not affiliates of, San Francisco Federal Credit Union.

Why Join Us?

The compensation package includes an excellent benefits program including health insurance plans, generous PTO, 401(k) Plan, profit sharing, competitive base, bi-annual bonuses, as well as tuition reimbursement.

SFFedCU is an Equal Employment Opportunity Employer. In accordance with federal and state laws, SFFedCU does not discriminate in employment because of race, color, religion, sex, national origin, age, physical and mental disability, marital status, pregnancy, childbirth, breastfeeding or related condition, ancestry, medical condition (associated with cancer, a history cancer or genetic characteristics), veteran or military status, sexual orientation, gender, gender identity or gender expression, HIV/AIDS status, genetic information or any other characteristic protected by law.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Posted 2025-07-30

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