Hoka Lead Social Creative - HOKA
- Develop aspirational social storytelling and narratives that drive brand affinity
- Create bold, culturally relevant content ideas tailored to each social platform
- Produce platform-specific formats including short-form video, carousels, static posts, and caption copy
- Shape a unique look & feel and tone of voice for HOKA social channels
- Translate brand and product campaigns into channel-specific stories
- Maintain HOKA brand voice, visual identity, and goals in all content
- Collaborate with internal teams, agencies, freelancers, and production partners to execute high-quality content
- Stay ahead of cultural and digital trends, identifying opportunities to align the brand with relevant moments and conversations
- Go on set and work closely with directors and photographers to craft high-quality storytelling for motion and stills
- Maintain an always-on mindset through social listening, competitor audits, and trend tracking
- 5+ years of experience in social media content, in an agency or in-house team
- Proven ability to conceptualize and execute creative ideas tailored to social platforms
- Deep understanding of storytelling through visuals, motion, and copy
- Passion for pushing craft and storytelling to the highest level of quality
- Strong knowledge of all major social platforms, their creative formats, and best practices
- Innovative mindset with a passion for exploring new approaches and pushing creative boundaries
- Strong point of view on social media trends, culture, and platform shifts
- Experience collaborating with marketing teams and external agencies, providing clear direction and feedback
- Insights into running culture and lifestyle trends, with the ability to connect those insights to meaningful creative ideas
- Track record of turning data and insights into innovative, culturally relevant creative ideas
- Expertise with Adobe Creative Suite (Illustrator, Photoshop, After Effects) and proficiency in Microsoft Office applications
- Strategic thinker and creative conceptualizer
- Excellent communication and presentation skills
- Curious, solution-oriented, and able to dig deep for answers
- Ability to succeed in a matrix organization through influence and partnership
- Highly motivated self-starter and team player
- Detail oriented, process-friendly, and capable of managing multiple projects simultaneously
- High level of personal integrity, empathy, and respect for others
- Passion for sports and understanding of the athletic footwear market is a plus
- Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
- Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
- Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
- Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
- Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
- Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
Goleta, California (Remote) Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process. Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.
Recommended Jobs
Registered Nurse (RN) - Surgical Intensive Care Unit (SICU) / Nights
Registered Nurse (RN) - Surgical Intensive Care Unit (SICU) / Nights Location: Mission Viejo, California (Orange County, CA) Salary Range: $145,000 - $175,000 per year (Based on experience) Shift: Ful…
Gap Inc. Director, Product Development & Global Supply Chain Communications
About Gap Inc. At Gap Inc., we create culture as much as we create clothes. Our ambition is to become a high-performing house of iconic American brands that shape culture. Our portfolio-Old Nav…
Mechanical Engineer (Senior)
Acorn is looking for a Mechanical Engineer/Project Manager who provides both business and technical management of internal Acorn and external partner teams. This position is a hands-on technical role…
Assistant Program Director
Job description: We are looking for an Assistant Program Director VN Program to join our team. This position works under the supervision of the Campus Program Director of the Vocational Nursing…
Manager - Client
Overview: MANAGER - CLIENT WHAT IS THE OPPORTUNITY? The Client manager is responsible for contributing to overall branch sales efforts, maintaining first-in class service levels for their branch…
Mechanical Project Manager (Construction)
Summary Our client, a leading mechanical contractor, is seeking an experienced Mechanical Construction Project Manager to join their team in San Diego, CA . With nearly a century of proven custo…
Web Developer | Ecommerce
Miva is currently looking for a full-stack Web Developer with solid solution engineering skills and deep ecommerce experience to join Miva’s Professional Services team. This role focuses on building …
Business Developer
Business Developer K&D Landscaping Inc. is a family-owned and operated business that has been servicing the tri-county area for 40 years. K&D employs over 130 people in the local area and continues …
HVAC Preconstruction Manager
We are a large growing HVAC contractor in California that works on many of California’s biggest and best HVAC projects. This is a full-time position with great benefits. We are planning to hire Calif…
Nurse Practitioner (NP)
Matrix Providers is hiring a Nurse Practitioner (NP) to join our team of talented medical professionals to conduct one-time, non-treatment Veteran Disability Exams in Los Angeles, CA. ~ Employ…