Product Manager, Signals & Onboarding (Ads Platform)

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

Our Team:

The Ads Platform team builds the advertising systems and integrations that power the delivery of ads using our world class content delivery ecosystem. We deliver ads in a manner that’s thoughtful of our members’ viewing experience and drives great outcomes for advertisers.

Our team is new and yet faced with the ambitions of building highly performant advertising systems and delivering high impact to our business by monetizing our incredible slate of content. As one of the newest entrants in the Connected TV advertising space that’s rapidly growing, we seek to build unique value propositions that differentiate Netflix from other ad-supported streaming services.

We are looking for a Product Manager in the advertising space who is excited to join us on this journey.

About the Role:

We are seeking an experienced Product Manager to own the end-to-end lifecycle of audience and contextual signals that drive targeting, optimization, and measurement across Netflix Ads. In this role, you will define and execute the roadmap for our signal management platform—including public APIs, direct advertiser integrations, partner team ingestion, and unified data storage.

Key Responsibilities:

• Lead Product Development: Partner closely with engineering and design teams to launch advertiser-facing products that deliver seamless onboarding and management of advertising signals.

• Drive Roadmap and Strategy: Prioritize and manage the product roadmap, balancing near-term delivery with a long-term vision for a unified signal platform that supports large-scale data ingestion, normalization, and retention.

• Cross-Functional Collaboration: Work collaboratively with teams across sales, ad operations, marketing, strategy, policy, and legal to bring products to market and drive adoption.

• Champion Data Governance: Serve as a subject matter expert on advertising data governance and customer-facing data management platforms.

• Communicate Vision: Clearly articulate product vision and strategy, fostering a vibrant exchange of ideas across the organization.

We’re seeking a candidate who has:

• 7+ years of Product Management experience with a strong track record of launching and scaling ad platforms.

• Demonstrated success managing Ad Tech products throughout the full product lifecycle, including delivery of advertiser-facing UIs.

• Deep understanding of the advertising ecosystem, including CTV ads, identity/audience solutions, and clean room technologies.

• Strong technical experience designing integrations with ad servers, SSPs, and DSPs, and familiarity with APIs and integration frameworks.

• Proven ability to work cross-functionally with Insights, Design, Engineering, Data Science, and other Product teams.

• Familiarity with legal compliance and the evolving landscape of advertising regulations worldwide.

• Comfortable navigating ambiguity in a dynamic environment, with the ability to adapt to shifting partner, strategy, and product priorities.

Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $240,000 - $725,000.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off.

See more detail about our Benefits here .

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.