Account Executive

West Sacramento, CA

#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

WHO WE ARE

#WeAreParamount on a mission to unleash the power of content… you in?

We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

WCBS-TV is the #1 CBS owned-and-operated station in the nation’s largest media market, and together with Paramount+ and the full CBS Stations portfolio, we give advertisers something rare: reach that spans every screen, every daypart, and every device.


THE OPPORTUNITY

This is not a maintenance role. This is a growth role built for a broadcast-experienced seller who is capable of doing it all — someone who has spent time in local TV, knows how to maximize opportunities, and is hungry to excel as a multi-screen, multi-market powerhouse.

As an Account Executive on the Local Ad Sales team at CBS, you will sell across our full O&O footprint — with the ability to close multi-market broadcast deals that span from coast to coast. Layered on top of that is the opportunity to sell Paramount+ and Pluto TV streaming inventory, giving clients a truly end-to-end screen solution backed by one of the most recognized brands in media.

You will bring new business to the table. You will build client relationships that outlast any single campaign. And you will be held to results.

WHAT YOU'LL DO:

  • Hunt — hard. Prospect relentlessly across local, regional, and national categories. New-to-station and non-traditional revenue is your primary mandate. You don't wait for the phone to ring.
  • Sell all screens. Drive revenue across CBS O&O broadcast, Paramount+ and Pluto TV — in a single, integrated pitch.
  • Go multi-market. Leverage the full 17-market CBS O&O footprint to bring advertisers a scaled broadcast solution to reach audiences across any & all markets.
  • Build, don't inherit. Develop direct client and agency relationships from the ground up. Own your pipeline and your outcomes.
  • Think like a strategist. Package custom solutions — tentpole programs, sports integrations, streaming packages, sponsorships — tailored to client business objectives, not just available inventory.
  • Own your numbers. Manage quarterly and annual account plans, forecast accurately, and hit your monthly and quarterly revenue goals.
  • Stay ahead of the market. Know the linear and streaming landscape. Understand where categories are investing and why. Bring category intelligence into every client conversation.
  • Collaborate to win. Partner with Integrated Marketing, Account Management, Traffic, and to deliver seamless, high-impact campaigns from pre-sale through post-recap.
  • Stay sharp. Keep a pulse on marketplace trends, category dynamics, and the evolving linear and streaming landscape.
  • Represent WCBS-TV at client meetings, presentations, and station events.


Key Responsibilities:

  • Prospect, develop, and manage new and existing business accounts to achieve and exceed revenue goals
  • Build and maintain strong client relationships through remarkable service and strategic guidance
  • Identify client needs and create customized, creative multi-media advertising campaigns
  • Present and sell integrated advertising solutions across broadcast, digital, and emerging platforms
  • Demonstrate strong negotiation and closing skills throughout the sales cycle
    Utilize media research and ratings tools (e.g., Nielsen and similar platforms) to develop data-driven proposals

WHAT YOU BRING

Required:

  • 2+ years of local broadcast experience, multi-platform, or local media advertising sales with a verifiable track record of hitting or exceeding revenue goals.
  • Real hunger—you prospect, you pitch, you close. You don’t wait for business to come to you.
  • Strong consultative selling skills with the ability to build lasting client partnerships.
  • Experience working with both advertising agencies and direct clients.
  • Outstanding presentation, negotiation, and closing skills.
  • Excellent written and verbal communication skills.
  • Ability to manage a high-volume, fast-paced book of business with professionalism and precision.
  • Valid CA driver's license.

Preferred:

  • Experience selling streaming, digital, or OTT inventory in addition to linear television.
  • Familiarity with Paramount+, Pluto TV, or FAST/AVOD platform sales.
  • Experience selling multi-market or national broadcast packages.
  • Bachelor's degree preferred.
  • Proficiency with WideOrbit, Strata, Salesforce, and Microsoft Excel.


CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation’s #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations’ top anchors and correspondents working locally, nationally and around the globe. CBS News’ streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today’s digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.

Organizations that wish to receive job vacancy notices from this posting’s television station should contact [email protected].

ADDITIONAL INFORMATION

Hiring Salary Range: $80,000.00 - 100,000.00.

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is eligible to earn sales incentive compensation.

What We Offer:

  • Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here:
  • Generous paid time off.
  • An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
  • Opportunities for both on-site and virtual engagement events.
  • Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
  • Explore life at Paramount:

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to [email protected]. Only messages left for this purpose will be returned.

Posted 2026-08-08

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