Sr. Product Manager AI-Driven ABM, B2B Advertising

You’ll join our Product team reporting to our VP of Product and work at the intersection of Product, Design, Engineering, and Data Science to deliver solutions that meet business objectives and exceed customer expectations. As a Sr. Product Manager, you will own the discovery, planning, delivery, scaling, and impact of AdRoll’s ABM product. You'll lead and influence your product management peers on the advertising product vision and drive our forward-thinking roadmap's discovery, customer empathy, and execution. The role requires a combination of strategic insight and hands-on execution to turn vision into reality, directly impacting product adoption, customer retention, and user satisfaction.

Joining us means being at the forefront of AI and advertising innovation, where you’ll have the opportunity to shape the future of our ABM product ecosystem. This is a high-impact role that allows you to innovate with cutting-edge technologies and work with a team that values growth, creativity, and collaboration.

This role is open in San Francisco, New York City, or Remote locations.

Unsure that you check all the boxes? You should still apply! We’ll review your application for other opportunities. We're always on the lookout for talented people and we're committed to developing each employee's career with over 1,800 training classes offered every year.

The impact you’ll make:

• Define and evolve the long-term vision for B2B advertising, driving AI innovation to build solutions that meet customer needs.


• Translate strategy into actionable roadmaps, ensuring successful product execution and driving business results.


• Collaborate with cross-functional teams to align strategic goals with product execution, ensuring that customer-centric solutions are prioritized.


• Monitor success metrics and leverage data-driven insights to continuously refine the product and improve customer satisfaction.


• Partner with product leaders across AdRoll helping shape the company’s AI-driven ABM product. You'll spend time talking with users to understand their businesses and challenges.


• Lead product innovation, driving impactful features that directly affect product adoption, retention, and customer satisfaction.

Skills you’ll bring:

• 7+ years of experience in product management and expertise in ABM solutions and B2B advertising


• Strong knowledge of programmatic advertising and AI-powered product experiences that drive customer value and business results.


• An analytical mindset with the ability to use data to inform decisions and optimize products. Your ability to identify key success metrics and leverage insights will play a critical role in ensuring the product meets both customer needs and business objectives.


• Exceptional communication and collaboration skills, with experience influencing diverse stakeholders across product, engineering, design, and leadership teams. You’ll be an advocate for innovation, ensuring the voice of the customer is heard while driving alignment within teams.


• A proven track record of managing complex projects with multiple cross-functional dependencies. You’ll need to balance strategic thinking with hands-on execution, ensuring that innovative features are prioritized and delivered effectively.

Benefits and perks:

• Competitive salary and equity


• 100% employee coverage for medical, dental and vision premiums


• Short and long term disability benefits at no cost to the employee


• Basic life and AD&D insurance at no cost to the employee


• 401K Plan (Pre-tax and Roth)


• 4 weeks of paid time off and work/life balance


• Up to 12 weeks of paid family leave (care for a family member, bond with a new child, etc.)


• Up to 6 weeks of paid disability leave (up to 12 weeks for pregnancy disability leave)


• Join a community of fellow Rollers as a member of one of our Employee Resource Groups


• Ample opportunities to volunteer with local organizations with NextRoll Gives Back


• For additional benefits not mentioned, visit our Careers page

Additional Information:

Minimum salary of $155,745 to maximum salary of $231,550 + equity + benefits.

The range provided is NextRoll’s reasonable estimate of the base compensation for this role. The actual amount will be based on job-related and non-discriminatory factors such as location, experience, training, skills, and abilities. Consult with your Recruiter during the initial call to determine a more targeted range based on these job-related factors.

About NextRoll:

NextRoll is a leading marketing technology company that empowers businesses to drive sustainable growth while building trusted connections with their audiences. Built on nearly two decades of AI and data expertise, NextRoll delivers its solutions through AdRoll, its flagship brand and connected advertising platform. The AdRoll platform brings together two powerful offerings: the AdRoll product, which helps brands generate awareness, deepen engagement, and drive measurable revenue through AI-powered multi-channel campaigns; and AdRoll ABM, a full-funnel account-based marketing product that unifies buyer insights, predictive AI, and multi-touch advertising to accelerate pipeline and revenue for B2B teams. Together, these solutions give marketers the clarity, efficiency, and performance they need to grow with confidence. NextRoll is a privately held company headquartered in San Francisco, CA.

We are committed to building diverse teams of “Rollers” and are proud to be an equal opportunity employer. Learn more about our DEI impact via our DEI Annual Report on our Culture page . All applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To request reasonable accommodation, contact [email protected].