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Director of Admissions

NAFSA: Association of International Educators
Cupertino, CA
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    • Director of Admissions

    Employer Stratford School Location Cupertino, CA Closing date Nov 13, 2025

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    Specialty Admissions Position Type Director Hours Full-time Employment Type Permanent Organization Type College / University

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    Job Details

    Stratford School, part of Spring Education Group, is a leading independent WASC-accredited private school in California offering courses from preschool through 12th grade with a vision of creating a unique, multi-dimensional educational foundation for children. At Stratford School, we understand every child has his or her own interests and passions and contributes in their own way. Our proven program includes our STEAM-based curriculum that was recognized by the White House as a leader in early childhood STEAM education, and we are also the first California school to earn the Carnegie Science Seal of Excellence for STEM.

    The Director of Admissions will lead and manage all aspects of the campus-level admissions and enrollment activities with the Head of School or Principal, ensuring all tours are conducted using approved Spring Education Group admissions practices. The Director of Admissions will interface with prospective student families in support of their decision to attend/select a school and will secure an application whenever possible. The Director of Admissions communicates the philosophy and features of the school serves as an advocate for prospective students and ensures follow-up with each family according to their needs. The individual has acquired the requisite knowledge, skills and abilities necessary to achieve a high level of success in an admissions role. This individual will achieve the school’s quantitative and qualitative goals and objectives in an accurate, professional, and ethical manner using school-approved admissions processes and procedures.

    Duties & Responsibilities

    • Conduct interviews with prospective student families. Evaluates the prospective student’s needs, interests and qualifications while providing clear and concise information to help the prospective student family make an informed decision to attend or not attend the school. Presents information regarding the school’s programs and tuition in a factual and ethical manner.
    • Provides supervision and leadership to all individuals who may be a key stakeholder in the enrollment process.
    • Coordinates tours to ensure the Head of School/Directors/Principals, plus key teachers will engage with the prospective family for an optimum tour experience.
    • Consistently achieves the expected goals and objectives of a suite of quantitative and qualitative metrics as defined for the Director of Admissions position on the Monthly Performance Review. Professionally assists prospective student families through the admissions process in accordance with all applicable federal and state regulations, school policies and procedures, and in compliance with all accrediting standards and requirements.
    • Actively problem solves and takes action to urgently address any shortfalls against enrollment targets.
    • Manages CRM system input, upkeep, and follow-through for all campus enrollment.
    • Presents information in a factual and ethical manner regarding the school’s programs and tuition.
    • Consistently operates within, and is measured with respect to, the company’s mission and values.
    • Partners with departments outside of Admissions including Finance, Marketing, and other Admissions Services professionals to ensure the delivery of a high level of service to every student family.
    • Collaborates with other campuses' administrative staff to ensure high-quality customer service before, during, and after tours.
    • Performs outside community marketing as needed to ensure we have strong brand awareness in local markets and to generate incremental increases in lead flow.
    • Upholds all school policies, procedures, integrity, and ethical standards.
    • Provides coaching and training to campus staff at home campus as well as other campuses in the Spring Education Group family to ensure the highest levels of customer satisfaction are attained.
    • Ability to manage their own schedule to ensure customer and business needs are met.
    • Performs other duties as assigned or requested by the supervisor.

    Skills/Knowledge/Competencies

    • Intermediate computer skills - experience with Microsoft (WORD, Excel) required. CRM experience is helpful.
    • Demonstrable organizational and time management skills - ability to multi-task
    • Track record of exceptional customer service skills
    • Possesses excellent verbal communication skills, particularly telephonic, good written communication skills, and ability to read non-verbal cues
    • Ability to achieve success individually and as part of a team in a highly structured, well-defined work environment; collaborates effectively across job types and levels
    • Persistence combined with a positive attitude and approach to work and others - a self-motivating work style
    • Mature, positive, and collaborative interpersonal skills
    • Possesses a thorough understanding of all applicable school systems and tools, and uses them effectively.
    • Possesses a thorough and demonstrable level of knowledge of school programs, with a demonstrated ability to match a prospective student's needs to the correct program fit
    • Possesses a deep understanding of the school’s knowledge and curricular standards
    • Mandarin speaking is preferred

    Qualifications

    • Education and Experience Minimum:
    • High School Diploma/GED
    • 1 - 3 years of relevant sales and/or customer service
    • Education and Experience Preferred:
    • Associates degree
    • 3 - 4 years of relevant sales and/or customer service experience, preferably in a relationship and/or consultative sales, and/or 1-year of internal admissions experience

    To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. In general, this position requires an individual to frequently walk, stand, sit, squat, stoop, reach, kneel, rise from the floor, twist, listen, read, write, and speak the English language. In addition, this position often requires an individual to carry, lift, use repetitive or fine hand movements, and occasionally push, pull, or bend. This position is regularly required to hear and use clear vision with or without correction. Spring Education Group, including, but not limited to SEG Inc., and their affiliates (collectively “Company”) is an Equal Opportunity Employer. All qualified applicants for employment and employees are provided equal employment opportunities, including in recruitment, hiring, and assignment, without regard to actual or perceived race, color, religion and religious creed, sex (including pregnancy and related conditions), sexual orientation, gender identity, gender expression, marital or familial status, age, national origin, ancestry, disability, genetic information, military/veteran status, or any other classification protected by federal, state, or local law. The Company expressly prohibits any form of unlawful employee or student harassment or discrimination.

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Posted 2025-11-09

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