Marketing and Content Strategist
Status: Exempt, Full-time
Schedule: Monday–Friday 8:00 am – 5:00 pm (some evenings/weekends for
occasional development events) Our compensation shows how much we value our team! Salary: $65,000 - $75,000 annually Job Responsibilities: Content Creation & Storytelling
- Develop and manage a content calendar aligned with strategic priorities for Meristem, Transformative Autism Program (TAP), and Meristem Cafe
- Capture original photos, videos, and student/partner stories to create reels, blog posts, newsletters, and social media content
- Lead social media engagement across Instagram, Facebook, and LinkedIn; track and optimize post-performance for all Meristem brands
- Manage podcast and video series promotion, lead editing and distribution
- Write, design, and distribute monthly newsletters and digital updates across internal and external audiences
- Layout and distribute the Meristem Monitor , a weekly email newsletter to Meristem families and staff
- Support Meristem public relations under the leadership of the Development Director by drafting press releases and maintaining media lists
- Maintain and update the meristem.pro , tapautism.org , and meristemcafe.com websites (WordPress)
- Coordinate email campaigns and segmented list outreach
- Track analytics and make data-informed adjustments to improve engagement
- Design digital and print materials for events, campaigns, and social enterprise promotions.
- Drive event marketing strategy to increase attendance and visibility for campus events and
- fundraisers
- Develop compelling marketing for Meristem’s Cafe, herbal product line, and campus bed and
- breakfast (B&B)
- Represent Meristem at public events; attend and document key moments (occasional
- evenings/weekends)
- Oversee Meristem collateral and branded material, and coordinate reorders
- Collaborate across departments to identify “story-worthy” moments
- Support sponsorship, benefit delivery, and donor communications alongside the Development Team
- Coordinate with contractors for web design, graphic design, or PR support as needed
- Contribute to student enrollment, donor engagement, scholarship outreach, and employer outreach strategies
- 3-5 years of experience in a marketing or communications role
- Experience with WordPress CMS and email marketing tools like MailChimp, including SEO and web accessibility standards
- Experience with graphic design principles and tools like Canva and Adobe Suite, including video editing software
- Proficient in Google Suite (Gmail, Google Docs, Sheets, etc.) and customer relationship management databases, i.e., Bloomerang
- Knowledgeable of social media best practices
- Maintain and enforce photo permission records
- Superior verbal and written communication skills
- Ability to think of creative solutions in evolving situations
- Engage in regular self-development work as a part of the Meristem culture
- Ability to live 50 pounds
- Ability to move in uneven terrain on campus as needed to capture content
- Initiate research and evidence-based assessment of marketing strategies
- Lived experience with or interest in the neurodiverse/autistic population
- Ability to learn and understand Waldorf education principles and approaches – preferred
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