Technical product marketing - principal

United States - San Mateo, CA ; United States - Remote

Product Strategy/Full time/Remote

Who We Are
Guidewire is the leading platform for Property & Casualty (P&C) insurers, helping more than 400 carriers worldwide engage, innovate, and grow across the insurance lifecycle. We are now in the next phase of that journey: bringing Guidewire AI, our portfolio of predictive, generative, and agentic AI capabilities, directly into the flow of work across underwriting, policy, claims, billing, and data. Guidewire products provide intelligent, AI‑powered systems that drive governed, context‑aware, role‑specific insights and decisions in the flow of work.


The Role
As the AI Technical Product Marketing Principal, you will drive the positioning and messaging for how Guidewire’s AI Assistants, Agents, and Agentic Framework turn our systems of record into systems of intelligence. Your work will give them a concrete, defensible path to deploy insurance‑grade AI at scale.

Job Description

What You’ll Do

Define and continuously refine the Guidewire AI story and connect this narrative to key offerings so the field, customers, and partners hear one coherent AI story across products and releases.

Lead audience specific narratives such as:

CDOs (Data & Governance): Explain Guidewire's P&C data gravity advantage and articulate a clear story on model governance, explainability (XAI), hallucination mitigation, and evaluation

CIOs (Orchestration & Scale): Position the Agentic Framework/orchestration layer as the governed method for deploying agents, translating architecture (multi-tenant, data residency, isolation, latency, RBAC, observability) into reliability, security, and performance value.

Business Leaders (Claims / Underwriting / Actuarial): Tie AI capabilities to business KPIs (loss/expense ratios, quote turnaround, FNOL handling time, leakage reduction, NPS) to demonstrate how embedded AI delivers faster, better decisions.

Developers & Solution Architects: Define the developer value proposition for the Agentic Framework and tools (APIs, SDKs, Agent Studio) with narratives focused on ease, safety, and speed

Partner with Product Management and Engineering to turn roadmap and architecture into value‑based narratives, first‑call decks, sales plays, and enablement for customer‑facing teams.

Lead Competitive Positioning: Perform technical teardowns of competitive solutions (horizontal copilots, generic LLM wrappers, and point solutions), contrasting them with Guidewire’s embedded, domain-specific, insurance-grade approach, and maintain sharp competitive positioning and enablement (battlecards, objection-handling guides, POV slides) to help sales and CS teams win AI-influenced deals.

Turn concepts like RAG (retrieval‑augmented generation), tool/agent orchestration, evaluation & testing, knowledge graphs, and policy‑aware routing into accessible, outcome‑oriented stories for technical and executive audiences.

Create high‑credibility assets such as whitepapers, technical briefs, reference architectures, FAQs, social content, and executive decks, explaining how our AI works and why it’s designed that way; support analysts, media, and events with clear narratives and visuals.

What You’ll Bring (Must‑Haves)

AI / Agentic Technical Depth

5+ years working directly with AI/ML products or platforms (e.g., LLMs, RAG pipelines, vector stores, agent frameworks, or MLOps/LLMOps tooling).

Deep understanding of the progression from predictive analytics generative AI agentic AI and multi‑agent systems.

Clear, opinionated view on when to use autonomous agents vs. supervised assistants vs. deterministic automation, including appropriate HITL patterns in regulated environments.

Technical & Architectural Fluency

Comfort explaining concepts such as but not limited to data residency, tenant isolation, observability, inference latency, RBAC, and zero‑trust architectures in business language.

Ability to read and discuss reference architectures and sequence diagrams with engineering, then distill them into simple, visual narratives for executives.

Executive‑Ready Communication

Proven ability to present to and influence C‑level audiences (CIO, CDO, CTO, business executives), synthesizing technical detail into sharp, defensible points of view.

Strong writing skills across formats: from a one‑page “why now” brief, to a deep‑dive whitepaper, to a launch keynote deck.

Product Marketing Core Skills

15+ years in B2B enterprise product marketing, technical marketing, solutions marketing, or adjacent roles, with meaningful time spent on data and/or AI/ML offerings.

Demonstrated experience building messaging, positioning, launch plans, and enablement for technical products, especially those sold to IT and technical buyers.

Nice to Have

Hands-on experience with cloud platforms, MLOps / LLMOps, or data platforms (e.g., designing workflows with RAG, vector stores, or orchestration frameworks).

Hands-on experience partnering with engineering or data science to market/sell AI‑powered capabilities (e.g., retrieval architectures, prompts/guardrails, evaluation frameworks, safety/monitoring pipelines) into production.

Experience launching or supporting AI‑driven features or products in regulated industries (financial services, insurance, healthcare, public sector).

Ideal candidate has an undergraduate degree in Computer Science, Computer Engineering, &/or Data Science, and hands on development experience in the past

Why Guidewire & Why This Role

Unique Data & Domain Advantage: We sit at the heart of our customers’ core operations, with deep domain models and workflows expertise, creating the data gravity and context that production‑grade AI requires.

AI as a Top‑Level Priority: Guidewire is investing heavily in AI as a core pillar of our product and platform strategy.

Impact and Visibility: This is a high‑visibility role working across Product, Engineering, Sales, Customer Success, and Executive Leadership. The narratives you craft will shape how customers, partners, analysts, and the market understand Guidewire’s role in the AI era.

If you want to build the AI story for the P&C industry’s leading platform and help CDOs, CIOs, and developers turn AI from experiments into governed, production‑grade intelligent systems, we’d love to talk.

The US base salary range for this full-time position is $179,000 - $269,000 . Your base pay will depend on your experience, skills, education, training, and location among other factors. All full-time positions or part-time roles working 30 hours or more a week at Guidewire are eligible for benefits that support their health and well-being including health, dental, and vision insurance, paid time off, and a company sponsored retirement plan. In addition, some roles may be eligible for the annual company bonus plan, commissions, and/or long term incentive awards which are contingent on a variety of factors including, but not limited to, company and employee performance.

Disability Accommodations and Guidewire’s Appeals Process. Guidewire provides accommodations to the hiring process to create a fair opportunity for candidates with disabilities to contend for open positions. Accommodation requests should be directed to [email protected]. If things do not go as hoped, we invite you to use our appeals process. Guidewire promises to independently review any denied accommodation and any decision not to offer you the position. The appeals process is the same in either case. Within five business days of receiving a notice of denial of an accommodation, or receiving a notice of your non-selection for a vacancy, e-mail [email protected] to make an appeal. Guidewire will assign a new decision-maker to review the request and/or hiring decision, who will then notify you in writing of a decision within 10 business days.

Interested in this position?

About Guidewire

Guidewire is the platform P&C insurers trust to engage, innovate, and grow efficiently. We combine digital, core, analytics, and AI to deliver our platform as a cloud service. More than 540+ insurers in 40 countries, from new ventures to the largest and most complex in the world, run on Guidewire.

As a partner to our customers, we continually evolve to enable their success. We are proud of our unparalleled implementation track record with 1600+ successful projects, supported by the largest R&D team and partner ecosystem in the industry. Our Marketplace provides hundreds of applications that accelerate integration, localization, and innovation.

For more information, please visit and follow us on Twitter: @Guidewire_PandC.

Guidewire Software, Inc. is proud to be an equal opportunity and affirmative action employer. We are committed to an inclusive workplace, and believe that a diversity of perspectives, abilities, and cultures is a key to our success. Qualified applicants will receive consideration without regard to race, color, ancestry, religion, sex, national origin, citizenship, marital status, age, sexual orientation, gender identity, gender expression, veteran status, or disability. All offers are contingent upon passing a criminal history and other background checks where it's applicable to the position.