VP, Strategic Growth
Vice President of Strategic Growth (Hospitality)
Restaura | Senior Living Hospitality & Contract Food Service
We’re seeking a dynamic, entrepreneurial Vice President of Strategic Growth to drive revenue, expand market presence, and accelerate our impact across Senior Living Contract Food Service and Hospitality. This role identifies and cultivates new business opportunities, builds high‑trust client partnerships, and brings Restaura’s game‑changing hospitality and technology solutions to communities nationwide.
This is a west coast based role (CA, OR, WA, NV) and reports directly to the Chief Growth Officer.
Who You Are
You:
- Want to represent something truly different and industry‑defining
- Bring discipline and excellence to the sales enterprise
- Operate with a founder’s mindset—innovative, self‑directed, and resourceful
- Solve complex client challenges with creativity and empathy
- Build lasting, authentic client relationships
- Communicate with clarity, conviction, and warmth
- Inspire others through your professionalism and leadership
- Thrive in collaboration and enjoy the work you do
Who We Are
Restaura is reinventing Senior Living dining through:
- Elevated, unapologetically delicious culinary experiences
- Hospitality inspired by concierge‑level service
- Intuitive, AI‑powered technology
- A revolutionary ownership model — over 30% of the company is shared with all associates, from culinary teams to corporate leaders.
- We blend culinary excellence, personalization, and data science to redefine how dining is delivered and experienced. At Restaura, you’re not just joining a company — you’re joining a movement that’s reshaping Senior Living for today and the future.
Why Join Us?
We offer what few organizations can:
- True ownership in a high‑growth, high‑impact company where every team member has a stake in our success.
- Your work matters — and so does your equity in the results.
What You’ll Do
Lead Generation & Growth
- Develop and execute sales strategies to drive revenue and market expansion
- Identify, pursue, and close new business opportunities across Senior Living
- Lead annual sales and operational planning including forecasting and budgeting
- Solutioning
- Build and expand strategic client relationships aligned with Restaura’s offerings
- Evaluate and prioritize new business opportunities
- Partner with Marketing on integrated strategies that build awareness and engagement
Sales Process Excellence
- Establish territory plans focused on “right client, right terms”
- Utilize CRM tools to track relationships, activity, and strategy
- Lead the creation of proposals, presentations, and contract documents
- Research prospective organizations and key stakeholders
- Build annual business plans, budgets, and forecasts
- Advance opportunities through the complete sales cycle
Research, Insight & Strategy
- Monitor industry trends, competitive shifts, and market data
- Engage in industry groups, conferences, and client events
- Collaborate with the Growth team to exceed collective sales goals
- Provide leadership with insights on customer needs and market dynamics
- Deliver compelling product and service presentations
Brand Ambassador
- Represent Restaura at client meetings and industry events
- Serve as a culture champion — embodying ownership, hospitality, and excellence
Qualifications
- 7+ years of experience in hospitality and/or consultative selling; 10+ years preferred, ideally within Senior Living
- Deep understanding of the Senior Living hospitality market
- Experience drafting, negotiating, and managing contracts
- Ability to thrive independently in a dynamic, fast‑paced, or startup environment (preferred)
- Exceptional written and verbal communication skills
- Outstanding presentation skills with the ability to influence and inspire
- Strong negotiation, networking, and relationship‑building acumen
- Bachelor’s degree preferred but not required
Physical Requirements
Ability to travel up to 70% to meet prospects and clients
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