Full Stack Web Developer (MarTech Focus)

Obu Interactive
San Diego, CA

Full Stack Web Developer (MarTech Focus) | Legal Marketing Agency | San Diego/Southern California.

Are you a full-stack developer with a passion for marketing technology? Ready to put your skills to work on high-performing, lead-generating web platforms? Join our team and help build the digital engines that drive results. We're a full-service legal marketing agency looking for a proactive, hands-on Full Stack Web Developer who thrives in a fast-paced, collaborative environment-while also taking the reins and owning projects independently. This is more than a coding job. It’s a high-impact role for someone who can think like a marketer and build like an engineer.

Location: Southern California (San Diego preferred).

Type: Remote with occasional in-person meetings.

Industry: Legal Marketing.

Focus: Full Stack Development + Marketing Technology Integration.

What You'll Be Doing:

Website Development & Optimization:

  • Lead development in WordPress and Webflow to create responsive, fast, and scalable websites.


Own Our MarTech Stack

  • Be the go-to expert for Zapier , Salesforce , CallRail , and more.
  • Troubleshoot, optimize, and improve integrations that power our lead gen machines.


Automation & API Integrations:

  • Build powerful workflows and seamless data connections between platforms using Zapier and custom APIs.


UX-Driven Solutions:

  • Collaborate with the design team to enhance user experience and drive conversions .


Project Management in Asana:

  • Independently manage your development projects from planning to launch - no micromanagement here.


Process Documentation (SOPs):

  • Create clear, repeatable systems to streamline development and maintain high-quality standards.


AI Tool Utilization:

  • Utilize innovative AI tools to enhance your workflow and boost productivity.


What You Bring to the Team:

  • Expertise in WordPress (required) and Webflow (preferred).
  • Strong knowledge of Google Tag Manager , UTMs , CallRail , and lead tracking.
  • Proven Zapier expert - from workflows to advanced troubleshooting.
  • Hands-on experience with Salesforce integrations and lead flow optimization.
  • Clear understanding of UX/UI principles and responsive web design.
  • Fluent in managing projects in Asana or similar PM tools.
  • Experience writing and following Standard Operating Procedures (SOPs).
  • Ability to work independently while collaborating effectively with remote teams.
  • A self-starter mindset with a drive for continuous improvement.


Why Work With Us?

  • Tackle impactful projects for leading personal injury and mass tort law firms.
  • Build innovative systems that create real results-not just pretty websites.
  • Work remotely with a flexible schedule, with occasional meetups in sunny SoCal.


Sound like a fit?


Apply now and email [email protected] and tell us why you're the Full Stack + MarTech powerhouse we’ve been waiting for, along with your required annual compensation range.

About Obu Interactive:

We’re a San Diego-based legal marketing agency who’s been serving personal injury firms nationwide for over ten years. We connect notable attorneys with people in critical need of legal help. When justice is served, our neighborhoods become safer, negligent manufacturers are held accountable and injured consumers are empowered. In the end, we all sleep a little better at night.

Posted 2025-07-30

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