Director of Sales

Additional Information: This hotel is owned and operated by an independent franchisee, Axis Hotel Group Inc.. The franchisee is a separate company and a separate employer from Marriott International, Inc. The franchisee solely controls all aspects of the hotel’s employment policies and practices, including hiring, firing, discipline, staffing, compensation, benefits, and all other terms and conditions of employment. If you accept a position at this hotel, you will be employed by a franchisee and not by Marriott International, Inc.

Position Summary:

The Director of Sales is responsible for leading all sales efforts for the Courtyard by Marriott Fresno Downtown, with a primary focus on driving transient, group, corporate, government, and SMERF business. This role develops and executes strategic sales initiatives to maximize occupancy, ADR, and RevPAR while strengthening the hotel’s presence within the downtown Fresno, convention, and corporate markets. The Director of Sales works closely with ownership, Marriott sales channels, and hotel leadership to achieve revenue goals and long-term market positioning.

Essential Responsibilities:

Sales & Revenue Strategy
-Develop and execute the annual sales and marketing plan aligned with ownership objectives and Marriott brand standards
-Proactively generate new business through prospecting, sales calls, site visits, networking, and community involvement
-Maximize group and corporate demand, with emphasis on convention, government, medical, education, and downtown demand generators
-Drive negotiated corporate accounts and local preferred business
-Collaborate with Revenue Management to optimize pricing, forecasting, and demand strategies

Account Management & Business Development:
-Maintain and grow relationships with key corporate, group, and government accounts
-Identify and pursue new market segments and revenue opportunities
-Manage RFPs, contract negotiations, and account production tracking
-Represent the hotel at trade shows, industry events, and local tourism functions
-Marriott Systems & Brand Alignment
-Effectively utilize Marriott systems including CI/TY, GXP, MARSHA, and Salesforce
-Partner with Marriott Global Sales, Area Sales, and Convention & Visitors Bureau teams
-Ensure all sales efforts comply with Marriott brand standards and reporting requirements

Leadership & Collaboration:
-Serve as a key member of the hotel’s executive leadership team
-Collaborate with Operations, Revenue Management, and Finance to ensure seamless execution of group and transient business
-Support pre-opening or ramp-up strategies if applicable
-Provide accurate sales forecasts and regular performance reporting to ownership

Community & Market Presence:
-Actively participate in local tourism, business, and hospitality organizations
-Support downtown Fresno initiatives, conventions, and citywide events
-Promote the hotel as a key lodging partner for the Fresno Convention Center and surrounding demand drivers

Qualifications

Required:
-Minimum 2–5 years of hotel sales leadership experience (Marriott brand experience strongly preferred)
-Proven success driving group, corporate, and negotiated business in an urban or downtown market
-Strong understanding of RevPAR, ADR, occupancy strategies, and market segmentation
-Proficiency with Marriott sales systems and CRM platforms
-Excellent communication, negotiation, and presentation skills

Preferred:
-Experience with convention-center–driven hotels or downtown markets
-Established relationships within the Fresno / Central Valley corporate or government market
-Bachelor’s degree in Hospitality Management, Business, or related field

Key Competencies:
-Strategic thinking and revenue focus
-Strong relationship-building and networking skills
-Results-driven with a proactive sales mindset
-Highly organized with strong follow-through
-Ability to work independently while collaborating with a multi-property ownership group

Physical & Work Requirements:
-Ability to travel locally for sales calls and networking events
-Flexible schedule, including occasional evenings or weekends for client events

Axis Hotel Group provides competitive pay, quarterly performance-based bonuses, comprehensive health benefits, retirement savings through CalSavers, and hotel stay discounts across our portfolio and Marriott brands. $75000-$100,000

The salary range for this position is $75,000 to $100,000 annually.

This company is an equal opportunity employer.

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