Product Marketing Strategist

Here, we craft excellence together. Your mission? Making the journey the most enjoyable part of the trip. Join our first-class team to reinvent in-flight experience.

The Product Marketing Specialist is responsible for managing a portfolio of product lines throughout their lifecycle—from ideation and development to launch, sales, aftersales, and discontinuance.

Summary of Duties:
Portfolio Management & Offer Development
• Define and execute the marketing strategy for assigned product lines.
• Develop and maintain a product roadmap in coordination with senior management, R&T, and other stakeholders.
• Lead product development vision, ensuring customer needs are represented in technical and innovation roadmaps.
• Identify opportunities and risks by monitoring market trends, customer expectations, and industry standards.
• Act as the voice of the customer internally, providing proactive vision for product and client base development.

Product Development & Lifecycle Management
• Lead value exploration, definition and validation initiatives on identified opportunities and market needs, translating it into viable concepts
• Trigger, support and guide R&T and R&D projects with market and business inputs, ensuring it's in line with the defined strategy and targeted value
• Create business product specifications and ensure requirements are met during development phases.
• Create the marketing strategy of new products/solutions
• Build business models and business plans to support new product launches and feature enhancements.
• Collaborate with cross-functional teams (R&T, Sales, Marketing, Program Management) to drive product success.
• Support continuous improvement initiatives and manage partnerships supporting product development.
• Coordinate tests with customers and users on value propositions, concepts, prototypes, to inform our innovation and development activities.
• Perform field studies and tests with customers
• Monitor existing offer performance and adequacy to market needs

Commercial Approach & Promotion
• Translate marketing strategy into actionable commercial roadmaps and strategies
• Guide and train sales teams on new products, services, and features.
• Support and lead product promotion campaigns and communication strategies.
• Prepare and support the definition of commercial strategies to achieve growth objectives

Stakeholder Management
• Maintain healthy relationships with external technology partners and integrators.
• Represent the company in development projects and commercial collaborations when necessary
• Interface with customers (airlines, lessors, OEMs), ensuring market awareness and product performance feedback, for instance to feed our strategy or innovation projects

Here, we craft excellence together. Your mission? Making the journey the most enjoyable part of the trip. Join our first-class team to reinvent in-flight experience.

The Product Marketing Specialist is responsible for managing a portfolio of product lines throughout their lifecycle—from ideation and development to launch, sales, aftersales, and discontinuance.

Summary of Duties:
Portfolio Management & Offer Development
• Define and execute the marketing strategy for assigned product lines.
• Develop and maintain a product roadmap in coordination with senior management, R&T, and other stakeholders.
• Lead product development vision, ensuring customer needs are represented in technical and innovation roadmaps.
• Identify opportunities and risks by monitoring market trends, customer expectations, and industry standards.
• Act as the voice of the customer internally, providing proactive vision for product and client base development.

Product Development & Lifecycle Management
• Lead value exploration, definition and validation initiatives on identified opportunities and market needs, translating it into viable concepts
• Trigger, support and guide R&T and R&D projects with market and business inputs, ensuring it's in line with the defined strategy and targeted value
• Create business product specifications and ensure requirements are met during development phases.
• Create the marketing strategy of new products/solutions
• Build business models and business plans to support new product launches and feature enhancements.
• Collaborate with cross-functional teams (R&T, Sales, Marketing, Program Management) to drive product success.
• Support continuous improvement initiatives and manage partnerships supporting product development.
• Coordinate tests with customers and users on value propositions, concepts, prototypes, to inform our innovation and development activities.
• Perform field studies and tests with customers
• Monitor existing offer performance and adequacy to market needs

Commercial Approach & Promotion
• Translate marketing strategy into actionable commercial roadmaps and strategies
• Guide and train sales teams on new products, services, and features.
• Support and lead product promotion campaigns and communication strategies.
• Prepare and support the definition of commercial strategies to achieve growth objectives

Stakeholder Management
• Maintain healthy relationships with external technology partners and integrators.
• Represent the company in development projects and commercial collaborations when necessary
• Interface with customers (airlines, lessors, OEMs), ensuring market awareness and product performance feedback, for instance to feed our strategy or innovation projects

Job Requirements

Experience: Minimum 3-5 years of relevant experience (product/service development, product management or similar), in a B2B environment. Experience in project management. If no master degree, equivalent experience from a different education background is ok.

Education: Master's Degree in Marketing or Business, plus relevant business experience

Preferred Qualifications (not required):
• Experience in an aerospace environment, preferably aircraft interiors or systems, or in business development of technical products.
Other Skills:
• Strong computer skills, including MS Office, particularly Excel and Powerpoint.
• Excellent written and oral communication skills in English (French is a plus).
• Excellent leadership, organizational, and interpersonal skills.
• Ability to mobilize stakeholders and drive creativity and enthusiasm.
• Strong problem-solving mindset, reliability, and proactive attitude.
• Effective time management and multitasking abilities.
• Strategic, entrepreneurial spirit; future-oriented and pragmatic.
• Excellent communication, organization, and presentation skills.
• Strong understanding of product management, requirements analysis, pricing, planning, and competitive analysis
• Ability to work on multiple projects concurrently and reprioritize quickly based on latest information

This job posting has been designed to indicate the general nature and level of work performed by an employee within this position. The actual duties, responsibilities and qualifications may vary based on assignment or group.

Job Requirements

Experience: Minimum 3-5 years of relevant experience (product/service development, product management or similar), in a B2B environment. Experience in project management. If no master degree, equivalent experience from a different education background is ok.

Education: Master's Degree in Marketing or Business, plus relevant business experience

Preferred Qualifications (not required):
• Experience in an aerospace environment, preferably aircraft interiors or systems, or in business development of technical products.
Other Skills:
• Strong computer skills, including MS Office, particularly Excel and Powerpoint.
• Excellent written and oral communication skills in English (French is a plus).
• Excellent leadership, organizational, and interpersonal skills.
• Ability to mobilize stakeholders and drive creativity and enthusiasm.
• Strong problem-solving mindset, reliability, and proactive attitude.
• Effective time management and multitasking abilities.
• Strategic, entrepreneurial spirit; future-oriented and pragmatic.
• Excellent communication, organization, and presentation skills.
• Strong understanding of product management, requirements analysis, pricing, planning, and competitive analysis
• Ability to work on multiple projects concurrently and reprioritize quickly based on latest information

This job posting has been designed to indicate the general nature and level of work performed by an employee within this position. The actual duties, responsibilities and qualifications may vary based on assignment or group.

But what else? (advantages, specific features, etc.)

Safran Cabin is #1 worldwide for aircraft interiors.

Here, you will build your skills and grow with a community of experts to enrich yourself every day.
Here, collaboration is embodied within the diversity of our teams all around the world.
Here, we're cutting our emissions, not your ambitions.

Together, let's shape the sustainable future of aeronautics.

At Safran Cabin, we provide equal employment opportunity to all individuals regardless of race, color, religion, sex/gender, sexual orientation, gender identity/gender expression, marital status, pregnancy, age, national origin, ancestry, disability/medical condition, military or veteran status, citizenship status, genetic characteristics or information, or any other characteristic protected by applicable federal, state, and local laws.

• Your Benefits: Our suite of comprehensive benefits include health care (medical, dental and vision), life insurance, 401(k) savings plans with company match, paid time off, and employee discounts & rewards for consumer products/services and more!

The expected salary range for this position is between $70,310 - $91,870 USD. Actual compensation will be determined based on experience, education, and other factors permitted by law.

But what else? (advantages, specific features, etc.)

Safran Cabin is #1 worldwide for aircraft interiors.

Here, you will build your skills and grow with a community of experts to enrich yourself every day.
Here, collaboration is embodied within the diversity of our teams all around the world.
Here, we're cutting our emissions, not your ambitions.

Together, let's shape the sustainable future of aeronautics.

At Safran Cabin, we provide equal employment opportunity to all individuals regardless of race, color, religion, sex/gender, sexual orientation, gender identity/gender expression, marital status, pregnancy, age, national origin, ancestry, disability/medical condition, military or veteran status, citizenship status, genetic characteristics or information, or any other characteristic protected by applicable federal, state, and local laws.

• Your Benefits: Our suite of comprehensive benefits include health care (medical, dental and vision), life insurance, 401(k) savings plans with company match, paid time off, and employee discounts & rewards for consumer products/services and more!

The expected salary range for this position is between $70,310 - $91,870 USD. Actual compensation will be determined based on experience, education, and other factors permitted by law.

Company Information

Safran is an international high-technology group, operating in the aviation (propulsion, equipment and interiors), defense and space markets. Its core purpose is to contribute to a safer, more sustainable world, where air transport is more environmentally friendly, comfortable and accessible. Safran has a global presence, with 100,000 employees and sales of 27.3 billion euros in 2024, and holds, alone or in partnership, world or regional leadership positions in its core markets.
Safran is in the 2nd place in the aerospace and defense industry in TIME magazine's "World's best companies 2024" ranking.

Safran Cabin designs, certifies, manufactures and supports innovative aircraft cabin interiors, equipment and systems, providing airlines and OEM Customers with distinctive aircraft branding, and their passengers with a safe, comfortable and enjoyable flying experience.

Company Information

Safran is an international high-technology group, operating in the aviation (propulsion, equipment and interiors), defense and space markets. Its core purpose is to contribute to a safer, more sustainable world, where air transport is more environmentally friendly, comfortable and accessible. Safran has a global presence, with 100,000 employees and sales of 27.3 billion euros in 2024, and holds, alone or in partnership, world or regional leadership positions in its core markets.
Safran is in the 2nd place in the aerospace and defense industry in TIME magazine's "World's best companies 2024" ranking.

Safran Cabin designs, certifies, manufactures and supports innovative aircraft cabin interiors, equipment and systems, providing airlines and OEM Customers with distinctive aircraft branding, and their passengers with a safe, comfortable and enjoyable flying experience.