Private Client Sales

Job Description:

SUMMARY
The ideal Private Client Sales Specialist candidate delights in relationship building. This role is adept at building rapport with our most valuable customers, including wine club members and loyal collectors. Private Client Sales establishes long-standing customer relationships by 1) having extensive knowledge of Larkmead wines and onsite offerings and 2) matching Larkmead wines and experiences with the right customer. This role provides highly customized customer sales service based on strategic segmenting to generate increased wine sales, conversion and loyalty.

RESPONSIBILITIES
• Via targeted and strategic segmenting, present wine offers and sales campaigns to Larkmead customers via phone, email, or text.
• In collaboration with the Estate Director, determine monthly/quarterly campaigns driven by available inventory, past purchase history, and departmental sales goals.
• This role requires self-motivation, attention to detail and exceptional communication skills.
• Keep detailed notes in Offset customer profiles for all customer interactions and sales.
• Provide expert knowledge of our wines, estate/family history, and farming practices.
• Host consumer tastings (as needed) with professionalism and warmth.
• Actively contribute to a collaborative team environment via positivity, professionalism and consistent communication.
• Use POS (Offset) for accurate transactions and guest management.
• Represent Larkmead Vineyards at on- and off-site events as requested.
• Stay updated on local and industry trends, including dining, lodging, and neighboring winery offerings, to provide customers with recommendations prior to and during their visit to the area.

EDUCATION/SKILLS
WSET a plus
Prior knowledge of winery POS system preferred

EXPERIENCE
Hospitality Sales Experience: at least two years preferred
Prior tele-sales experience a plus

REQUIRED SKILLS/COMPETENCIES
Prior sales and customer service experience
Must be highly organized and able to multi-task
Advanced knowledge of wine is a plus
Proficient in MS Office programs
Excellent written and verbal communication skills
Able to lift 50 lbs.
Able to sit and/or stand for long periods of time
California Responsible Beverage Service Certification (RBS)

Larkmead Vineyards offers health, dental and vision insurance, 401K, HSA, PTO, paid holidays, and staff wine allocations

ABOUT LARKMEAD VINEYARDS:
Larkmead Vineyards is one of the oldest family-owned wineries in Napa Valley. Originally founded in 1895, the Larkmead estate has been under the stewardship of the Solari-Baker family since 1948. Since that time, the family has steadily farmed, replanted, and nurtured the 115-acre vineyard to produce some of the most recognized wines from Napa Valley. Situated on the floor of northern Napa Valley, the site extends from the facing Mayacamas and Vaca mountain ranges and encompasses multiple soil types; each is specifically planted to clonal-rootstock combinations that comprise Larkmead’s 100% estate grown and produced wines.

In support of Larkmead’s winemaking history, modern facilities were built in 2004, and expanded in 2014, utilizing state of the art equipment and design by renowned architect Howard Backen. Over the past 20 years, Larkmead has focused on Cabernet Sauvignon and Cabernet-based blends. Larkmead wines have garnered over 150 scores of 95 points and above – three of which earned a perfect 100-point rating – a testament to the brilliance and quality of the vineyard and winemaking, and the dedication of the Solari-Baker family’s pursuit of excellence.

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