Senior Manager, Marketing Operations
OVERVIEW OF THE COMPANY
Fox Corporation Under the FOX banner, we produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.JOB DESCRIPTION
We are looking for a Senior Manager - Marketing Operations with strong expertise in direct to consumer (B2C) marketing operations in the digital marketing space. This position will have lead responsibility for managing campaign planning through execution to prospects and existing customers through various digital channels (e-mail, mobile push notifications, browser notifications, and in-app banners) across Fox brands including Fox One, Fox Sports, and Fox Nation. This position will have ownership and accountability with regards to the timeliness, quality, and accuracy of campaign execution. It interfaces primarily with Marketing partners accountable for campaign business results and internal developers who develop customer-facing campaigns using Braze.
A SNAPSHOT OF YOUR RESPONSIBILITIES
Program & project manage campaign from inception through launch. Includes taking initial briefing from Marketing counterparts, building out project plan and workback schedule, aligning execution resources against key tasks (agency creative, data, campaign builders, channel capacity, product / tech developers), managing and coordinating execution against plan, and ensuring timely and accurate launch.
Translate marketing campaign briefs into execution requirements for campaign developers.
Consult on campaign design regarding channel selections, targeting, segmentation, and testing.
Test and validate campaigns before deployment; perform and sign off on QA/QC, and deploy campaigns.
Identify infrastructure and process enhancements and supports or leads respective initiatives to improve campaign management.
Monitors reporting to ensure campaigns are executing and delivering as expected.
Provides insights and actionable recommendations to key partners to help influence and steer campaigns.
WHAT YOU WILL NEED
8+ years experience in marketing or media agency environment ideally with global or multi-market exposure
8+ years experience in the digital marketing space, ideally with digital media or streaming services
Background in Account Management, Planning, Data & Research, Operations, Production, Commerce, or Product Management at Senior Manager level or above
Hands on experience with platform deployment or process optimization tools e.g. JIRA, Confluence, Slack automations
Demonstrate experience in product operations, program management, or related senior manager lor lead level role
Experience or familiarity working with MarTech tools e.g. Braze, Salesforce Marketing Cloud, Appsflyer, Iterable, Airship
Superior verbal and written communication skills at all levels of an organization with the ability to present complex data, influence others and build relationships.
Positive attitude and ability to operate in a fast-paced environment with ambiguity.
A passion for marketing and an understanding of emerging trends in digital, data, and operations.
NICE TO HAVE, BUT NOT A DEAL BREAKER
A Bachelor’s degree
Experience managing and leading a team
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