Director, Digital Marketing - Walnut Creek, CA

We are looking for a senior leader to build and lead our paid marketing and media operations, defining how AutoWeb executes demand marketing with precision, outcome based performance, and scalable growth across all paid channels.

This is a 100% in-off - right here in Walnut Creek

This role reports directly to the Chief Marketing Officer. The person will be responsible for ensuring all paid media, measurement and analytics, and automation initiatives operate as one cohesive system.

What you’ll do:

• Oversee daily marketing operations, campaign pacing, data accuracy, and collaboration across internal teams and partners
• Manage seven figure media budgets across Google and Bing with a focus on accountability to ROAS
• Ensure campaigns run efficiently and processes are documented, measured, and continuously improved
• Identify and lead new experiments, pilot media or publisher partnerships, and internal initiatives in a Test -> Learn -> Scale -> Automate framework
• Use experimentation to close the gap between performance, efficiency, and growth—the “triple constraint” of volume, cost, and quality
• Identify recurring manual processes or inefficiencies and design automation tools (scripts, APIs, workflows, AI copilots) with the largest potential to save time, reduce error, and create long-term scalability

What makes you qualified

• Bachelor’s degree in Marketing, Data Analytics, Business, Economics, or a related field.
• 8+ years in digital marketing operations, performance marketing, or integrated campaign management.
• Proven success managing large scale SEM programs and seven figure budgets across Google Ads, Bing, and related performance platforms.
• Proven ability to operationalize paid media (SEM, programmatic, social) and tie performance to triple constraint metrics (cost, volume, and quality)
• Experience building and maintaining marketing data pipelines and dashboards that codify a shared language of data.
• Demonstrated success in process improvement, automation, and cross departmental collaboration.
• Strong understanding of attribution models, conversion tracking, and lead to sale visibility.

Compensation will be determined by factors including knowledge and skills, role-specific qualifications, and experience.

Base Salary: 150-175k USD

Life at Autoweb:

• Take part in our Service Days program - where you'll be rewarded with paid time off for volunteering and making a positive impact in your community.
• Join forces with our diverse Global Community and connect with team members from all over the world.
• We offer a comprehensive extended health benefits package to ensure your total well-being.
• We're dedicated to your professional growth and will support you every step of the way on your career path with ongoing Professional Development opportunities.
• Enjoy delectable, complimentary lunches, and participate in exciting team events in-office.

Who we are

As a fully integrated technology platform, Autoweb simplifies online marketing, empowering businesses of all sizes to gain access to in-market locally-targeted consumer demand at scale. As a One Planet Group company, we believe that businesses can thrive while making a positive impact on the world. Our values—integrity, innovation, and purpose—are at the core of everything we do. We’re dedicated to fostering an environment where team members feel supported, empowered, and inspired to achieve their goals.

The types of Personal Information we may collect (directly from you or from Third Party-sources) and our privacy practices depend on the nature of the relationship you have with Autoweb and the requirements of applicable law. We endeavor to collect information only relevant for the purposes of processing. By continuing, you agree to Autoweb's privacy policy, which can be accessed here