Product Manager (Ads Measurement) (Pleasanton)
This is a unique opportunity to join a high-visibility team and drive execution of the Client Media Collective’s omni-measurement, reporting and insights product capabilities. The product team at Client Media Collective plays a crucial role in developing innovative ad products and data-driven solutions that empower advertisers to reach millions of shoppers with highly targeted ads while enhancing the shopping experience. The ideal candidate will be based in Pleasanton, California, however we will consider exceptional remote candidates.
Responsibilities:
Partner with engineering, data science, and technical design teams to launch products that meet the needs of both advertisers and internal cross-functional teams. Write clear product requirements
Prioritize the product roadmap, managing near-term product delivery while formulating a long-term product strategy to provide the most relevant measurement
to Client Advertisers
Analyze industry trends and industry standards, conduct competitive analysis, and identify opportunities in advertising technology and retail media
Navigate and solve problems within a complex matrix environment. Collaborate with cross-functional teams to bring products to market and increase adoption
Be an expert on the methodologies of measurement suite (search attribution, Incrementality measurement) and communicate impact of new launches or
changes to data/methodology effectively
Required Experience:
Minimum of 5 years of experience in product management, leading ad-supported media experiences within the tech, retail, entertainment, or social media industries
Expert understanding of advertising measurement - standard media metrics, statistical models, attribution, a/b testing and incrementality. Familiarity with
machine learning, predictive analytics and optimizations.
Analytical and wired to consume large amounts of data and insights. Expertise in SQL, data visualization tools (e.g., Tableau, Power BI).
Background in retail, retail media, media platforms, and/or ad tech data in areas of advertising or marketing measurement, analytics, insights, and data science
Strong communication, storytelling, and presentation skills.
Bachelor's degree in Engineering, Marketing, or a related field.
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