Manager, Social Strategy

The HR Manager
California
High-Profile Creative & Brand Organization — San Francisco, CA

Our client, a high-profile creative and brand organization, is seeking a Manager, Social Strategy. The Manager, Social Strategy owns platform strategy, content calendars, and channel voice in partnership with the Director, Content & Digital Strategy. This role leads paid social, partnership support, performance reporting, and email/newsletter strategy, translating data into insights that drive audience growth. The Manager also owns campaign strategy end-to-end and manages the Social Content Coordinator.

Key Responsibilities
Includes but is not limited to:
  • Own platform strategy and content calendars across all brand social channels
  • Partner with the Director, Content & Digital Strategy on channel voice and content direction
  • Build and maintain analytics dashboards (Google Analytics, Looker Studio) to track growth, engagement, and performance across platforms
  • Translate raw data into high-level reports and actionable insights for stakeholders
  • Own paid social strategy and execution, bringing in specialist support on a project basis as needed
  • Serve as the team's email/newsletter strategy lead (e.g., Klaviyo), architecting flows and campaigns that grow the subscriber base
  • Own end-to-end campaign strategy: briefing, approvals, integrated planning, and performance reporting
  • Serve as the primary digital point of contact for brand partnerships, aligning external campaigns with brand objectives
  • Oversee community management and social discourse to ensure alignment with brand values
  • Manage the Social Content Coordinator and oversee day-to-day execution across platforms
  • Identify opportunities to improve cross-brand alignment and workflow efficiency across digital operations
Qualifications
  • 5-7+ years of experience in social media strategy, digital marketing, or partnerships, preferably within sports, media, or entertainment
  • Proven experience owning platform strategy and driving audience growth
  • Experience with paid social campaigns, analytics dashboards (GA, Looker Studio), and email marketing platforms (e.g., Klaviyo)
  • Strong analytical skills, with the ability to translate data into strategy and executive-ready reporting
  • Experience managing or mentoring team members
  • Proven ability to operate with professionalism and discretion in high-profile environments
  • Excellent communication and cross-functional collaboration skills
  • Proficiency in project management tools (Asana or similar)
  • Passion for sports, culture, and storytelling
  • Be available for occasional travel for events
This position pays between $140,000-$155,000 depending upon experience.
Posted 2026-08-04

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