Marketing Manager II

A client with Kforce is seeking a Marketing Manager II to join their team in San Diego, CA. Overview: The ideal candidate is a master of complex project management, thrives on cross-functional collaboration, and has a relentless focus on detail and quality assurance. You are a proactive problem-solver who takes extreme ownership to see projects through to completion in a fast-paced, matrixed environment. Duties:

• Develop and execute strategies to maximize the capture of authentic customer ratings and reviews across various touchpoints - spanning DIY, Activate Expert, and Credit Karma products
• Identify and implement best practices for displaying reviews to build customer trust and drive conversion across web, in-product, and retail surfaces
• Own the operational plan for the entire Ratings & Reviews program across the Desktop, Online (DIY, DIWM, FS), BizTax, Local TTO, and Credit Karma (CK), from initial request intake and requirements gathering to final implementation and reporting
• Lead the comprehensive "season readiness" program for all review-related content and functionality across key and CK web properties, including homepages, product pages, and SEO-focused content
• Develop and maintain all program documentation, including project scopes, timelines, process workflows, and stakeholder alignment records
• Own the strategy and operational execution for the client and Credit Karma ratings and retail platforms
• Manage the technical workflow by creating, prioritizing, and tracking engineering tickets across the Online profile, Business, Desktop, Local, and CK programs to ensure accurate and timely code implementation, bug fixes, and enhancements
• Lead all QA efforts for engineering and design changes, ensuring a bug-free and optimal customer experience across all platforms, including desktop and post-file experiences
• 5+ years of experience in digital marketing, program management, or marketing operations, with a proven track record of managing complex, cross-functional projects
• Direct experience managing a Ratings & Reviews program and platform, particularly Bazaarvoice
• Exceptional project management skills, with proficiency in tools like Jira, Asana, or equivalent
• Strong communication and stakeholder management skills, with the ability to articulate complex issues and drive alignment across technical and non-technical teams
• A proactive, self-starter mentality with a talent for navigating ambiguity and solving problems with tenacity
• Demonstrated ability to manage technical workflows, including writing requirements, managing ticketing queues, and leading QA processes