Associate Product Manager
- Works with Product Manager(s) and Marketing Managers to coordinate, develop and implement product go-to-market plans, working with all cross functional departments to execute
- Creates, launches and maintains product category SKUs
- Collaborates with cross functional teams to design, implement and launch packaging and hardware projects
- Coordinates and executes sales and marketing programs to help drive sales, margin growth, and increase market share for products. Also, contributes to development and execution of product promotion strategies.
- Provides testing support, system configuration, training documentation, and administrative work per written procedures. Will provide updates and improvement to procedures as needed.
- Collaborates with the Marketing Communication and Digital Marketing Groups on marketing initiatives, content for marketing communication tools and digital platforms that need to be developed.
- Works with Product Manager(s) to define the product vision, strategy, and roadmap by leveraging competitive, customer and market analysis
- Uses analytical tools to track product and marketing programs performance.
- Conducts trade research on the product offerings inclusive of competitive, client, pricing and industry trending
- Works with Project Manager to develop of project plans and status reports to monitor projects and key business metrics
- Works with Product Manager(s) to prioritize and manage the feature backlog for effective release planning
- Provides new ideas and concepts that contribute to internal process improvements, enhanced customer experience, expand product capabilities and set us apart from our competition
- Works closely with development or vendor team(s) to ensure feature sets exceed customer expectation
- Includes travel to visit customers and attend industry events
- May involve ownership of some short term projects as assigned SPECIFIC KNOWLEDGE & SKILLS:
- Must be moderately proficient in project management knowledge & skills
- Must be moderately proficient in Microsoft Office suite
- Must be knowledgeable of current Information Technology Hardware and Software
- Must be knowledgeable of Technologies associated with small to medium businesses
- Possesses good public presentation skills both internal and external (customer-facing)
- Ability to lead and participate in cross-functional team(s)
- Experience in working with or developing product requirements for hardware and software products and services
- Experience in product line SKU management and packaging
- Knowledge of the Dental market including the business of dentistry is a plus
- Good management skills and ability to motivate teams
- Good verbal and written communication skills and ability to resolve disputes effectively
- Good presentation and public speaking skills
- Good decision making, analysis and problem solving skills with ability to multi-task
- Ability to learn applicable computer systems and other business required competencies
- Understand financial information that impacts department
- Ability to plan and coordinate successful projects
- Communicate effectively with team(s)
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