Product Manager, Growth

Company Intro

At Sift, we’re redefining how modern machines are built, tested, and operated. Our platform gives engineers real-time observability over high-frequency telemetry—eliminating bottlenecks and enabling faster, more reliable development.

Sift was born from our work at SpaceX on Dragon, Falcon, Starlink, and Starship—where scaling telemetry, debugging flight systems, and ensuring mission reliability demanded new infrastructure. Founded by a SpaceX, Google, and Palantir team, Sift is built for mission-critical systems where precision and scalability are non-negotiable.

Description

We’re looking for a Growth Product Manager who can blend data analysis and product intuition to optimize the full user journey—from first touch to long-term retention. This role blends rigorous analytical thinking with sharp product instincts and a keen eye for messaging. You’ll shape how users discover, experience, and adopt Sift, driving measurable impact across the core growth pillars: acquisition, activation, engagement, and retention.

You’ll work across disciplines—experimenting with product improvements, building opinionated workflows, and refining in-product and outbound messaging. You’ll own the growth funnel end-to-end, identifying points of friction and opportunity, and then crafting solutions that are part content, part UX, and part behavioral psychology.

This is a highly cross-functional role. You’ll collaborate closely with product, engineering, and design to optimize navigation and discoverability. You'll also partner with marketing to generate content—from blog posts to onboarding videos to tutorials—that educates and converts the right users. Your superpower is balancing deep customer empathy and data to drive sticky product experiences.

Key Responsibilities

• Analyze the Funnel : Identify drop-off points, bottlenecks, and opportunities for growth.

• Engage New Users: Build product demos, onboarding experiences, and activation campaigns to ensure that new users get value instantly from the product.

• Enable Company-wide Activation: Work with account executives and customer support managers to define what success looks like from the product adoption perspective. Implement ways to ensure that all customers are taking full advantage of the platform.

• Contribute to GTM Strategy: Work with GTM and marketing teams to build, refine, and scale demos, campaigns, and content that communicate the core value prop.

• Drive Experimentation: Design and run experiments—ranging from landing page tweaks to onboarding flows to drip campaigns—to drive conversion and retention.

• Build Opinionated Workflows: Lead cross-functional initiatives that improve discoverability and usability in the product, including navigation redesigns and contextual messaging.

• Lead Data-Driven Best Practices: Establish and maintain funnel instrumentation and dashboards to continuously track impact and guide prioritization.
  

The Skillset You Bring:

• Experience: 5+ years in product at a B2B SaaS company working on increasing acquisition, activation, engagement, and retention; startup experience strongly preferred.

• Growth Optimization: You drive measurable improvements to the growth funnel through seamless product experiences and outbound content.

• Data Intuition: You can interpret signals from varying quantities of data and combine that with deep customer empathy to prioritize the highest impact levers.

• Go-to-Market Messaging: You have the ability to create powerful GTM content to communicate core value props and drive acquisition. You can whip up demo videos and tutorials to drive onboarding and engagement.

• Mission Orientation: You’re motivated by building products that matter. You understand what’s at stake when engineers are building systems that can’t fail.

• Cross-Functional Execution: You fill the gaps and collaborate across engineering, marketing, sales, and field teams to drive customer success and lovable products.

Bonus Points:

Experience in any of the following:

• Working with analytics tools like Mixpanel, Amplitude, or Segment

• Running correlation analysis, funnel optimization, and growth hacking experiments.

• Building in-product and outbound activation campaigns.

• Working on highly complex and technical products.

• Experience with technical audiences (e.g., developers, data engineers, systems teams).

• Building a product or startup from the ground up.

Location:

The Sift team is based in El Segundo. We collaborate in person two times per week, Monday and Thursday. We work closely with hardware companies, many of which are based in LA, building everything from autonomous vehicles to spacecraft. As a customer-centric company, being nearby for site visits and collaboration is essential. Sift is open to relocating you to LA.

Salary range: $160,000 - $200,000 per year. Plus equity and benefits.

Eligibility:

US Person Required : Must be a U.S. Citizen or Green Card Holder due to ITAR (International Traffic in Arms Regulations) / EAR (Export Administration Regulations) compliance requirements.