Marketing Operations Manager III
A client with Kforce is seeking a Marketing Operations Manager III to join their team in Mountain View, CA. Responsibilities:
- Web Experience Validation & UAT: Partner with product, design, and engineering teams to conduct UAT and validate new or updated web experiences, ensuring accuracy, functionality, and adherence to marketing and legal standards before launch
- Strategic Planning & Execution: Develop and drive marketing operations strategies that align with business objectives, enabling high-velocity experimentation, campaign performance, and customer acquisition
- Cross-functional Program Management: Lead collaboration across marketing, analytics, product, design, and content teams to support launch readiness, governance, and end-to-end campaign execution on web
- Process Optimization: Identify opportunities to streamline workflows, improve time-to-market, and enhance marketing efficiency through documentation, automation, and tooling
- Data-Driven Insights: Monitor key performance indicators, analyze data, and provide actionable insights to inform prioritization and continuous optimization across web properties
- Tech & Tooling Stewardship: Partner with marketing technology and engineering teams to manage, evolve, and scale web operations tools (e.g., A/B testing platforms, CMS, QA tools)
- Operational Excellence: Lead sprint planning, backlog grooming, and documentation efforts to drive velocity in test execution, landing page updates, and web campaign delivery
- Stakeholder Communication: Clearly communicate progress, risks, and insights to stakeholders across levels. Provide visibility into timelines, blockers, and success metrics
- Change Leadership: Support organizational shifts in operating models, team structures, and tooling by contributing to onboarding, training, and playbook development
- Bachelor's degree
- PMP or project management certification
- Experience in B2B SaaS or FinTech industries
- Background in web experimentation
- Familiarity with the client's customer segments or small business ecosystems
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