Ecommerce Marketing Coordinator
- Partner with the Etail Marketing Manager to strategize and drive new product launches, core initiatives, sampling programs, and special projects in-store & online.
- Collaborate with the Etail Marketing Manager to develop robust sampling campaigns that build buzz around new launches & key focuses.
- Create & execute unique sales-driving programs in partnership with the Etail Marketing Manager.
- Identify areas of opportunity within the competitive landscape based on new marketing platforms, trends, product assortment & incentive offerings.
- Collect new product information, including product set-up forms, product images, copy, videos & tagging, for all retailers to ensure an accurate & timely launch.
- Monitor copy, images & videos on live product pages to ensure accuracy & real-time relevance.
- Manage and maintain all retail marketing calendars, project timelines, promotional plans, sampling initiatives, & sales data.
- Assist with asset analysis & advise on findings to the Omni-Channel team.
- College degree or certificate in Marketing, or related field
- 1+ years Beauty, Marketing or Ecommerce experience
- Hybrid - requires onsite presence weekly
- Partner with the Etail Marketing Manager to strategize and drive new product launches, core initiatives, sampling programs, and special projects in-store & online.
- Collaborate with the Etail Marketing Manager to develop robust sampling campaigns that build buzz around new launches & key focuses.
- Create & execute unique sales-driving programs in partnership with the Etail Marketing Manager.
- Identify areas of opportunity within the competitive landscape based on new marketing platforms, trends, product assortment & incentive offerings.
- Collect new product information, including product set-up forms, product images, copy, videos & tagging, for all retailers to ensure an accurate & timely launch.
- Monitor copy, images & videos on live product pages to ensure accuracy & real-time relevance.
- Identify areas of opportunity and suggest updates when necessary.
- Track online & social exposure for the Benefit brand by retail account while also keeping an up-to-date competitive analysis library.
- Manage and maintain all retail marketing calendars, project timelines, promotional plans, sampling initiatives, & sales data.
- Assist with asset analysis & advise on findings to the Omni-Channel team.
- Manage all new product launches for retailer sites; delivery of comps, copy, site forms, asset design and/or production & delivery of assets.
- Expected in office 1-3 days per week and during Think Pink weeks
- People team of 5
- College degree or certificate in Marketing, or related field
- 1+ years Beauty, Marketing or Ecommerce experience
- Proficient in Microsoft Office Suite (Outlook, Excel, PowerPoint, Word) + experience using Google docs.
- Must be extremely organized, detail-oriented, and a fast learner.
- Must possess excellent communication, interpersonal, and organizational skills.
- Ability to handle multiple projects simultaneously.
- Ability to work independently and collaboratively - must be self-sufficient and a team player.
- The duties and responsibilities described are not a comprehensive list and additional tasks may be assigned to the employee from time to time; or
- The scope of the job may change as necessitated by business demands.
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