(USA) Senior Manager, Creative- Business Affairs

What you'll do at

Position Summary...

As the Senior Manager, Creative Business Affairs, you will play a vital role in supporting WCS’s business affairs team drive creative and brand success while safeguarding the interests of the enterprise. You will help develop processes, templates, and guidelines to enhance our creative and production operations. Leveraging your expertise in production and advertising, strong business acumen, and evolving understanding of Walmart’s platforms and initiatives, you will contribute to a forward-thinking Business Affairs team that leads in production innovation. You will enhance our best-in-class offerings and manage risk within our production processes and guidelines. With an entrepreneurial spirit, you will tackle business and strategic challenges head-on.

The ideal candidate will have a passion for and extensive experience in broadcast, livestreaming, activations, social media, digital content, creative production, marketing and advertising law, and entertainment development deals. You will have experience collaborating with advertising agencies, media companies, publishers, networks, and production houses, along with a solid understanding of content execution strategies. Additionally, you will be adept at navigating the complexities that generative AI tools introduce to the content creation landscape. With an eye for detail and an interest in pop culture, you will embrace the challenges that come with this dynamic role to help establish best practices, locate efficiencies, and optimize our investment in quality content creation.

What you'll do...

• Collaborate closely with cross-functional teams including Finance, Procurement, Marketing Legal, Agency Relations, Media, Creative, and Marketing leads
• Analyze deal opportunities and formulate business strategies related to talent and production matters
• Monitor industry regulations and legal requirements relevant to advertising and marketing practices, advising the team on compliance matters
• Support music and intellectual property licensing workstreams, including ideation and negotiation.
• Draft and negotiate talent contracts based on Walmart-approved specifications and ensure all contractual obligations are met.
• Conduct production audits, enforce ongoing governance of production infrastructure, and provide insightful recommendations for production cost management
• Manage, maintain, and foster relationships with key agencies, representatives, and attorneys in the entertainment community
• Identify potential risks in marketing and advertising strategies, develop mitigation plans, and ensure adherence to internal policies and guidelines
• Advise and set operational standards and guidelines for AI tools in creative and production workstreams
• Manage urgent deadlines and a variety of complex projects while remaining solution-oriented and detail-focused
• Operate comfortably in a highly creative, flexible, and nimble environment
• Deliver timely, effective, and strategic business affairs advice that aligns with evolving legal and regulatory expectations
• Prepare and present regular reports to senior management regarding business affairs activities and compliance issues
• Collaborate with a team of business affairs professionals, fostering a culture of excellence and accountability

Qualifications

• 7+ years of experience in business affairs, legal, or compliance roles within the advertising and marketing industry with a proven track record of negotiating contracts and managing complex agreements
• Strong understanding of advertising laws, regulations, and industry standards.
• Excellent negotiation, communication, and problem-solving skills. Proficient in contract management and production budgeting software and tools.
• Experience with social networking, platform integrations, publishing platforms, broadcast, and new media
• Meticulous attention to detail in reviewing reports and contracts to ensure accuracy and compliance.
• Ability to think strategically and provide sound business advice while balancing creative needs
• Knowledge of digital marketing, media buying, and production processes
• Familiarity with AICP Guidelines and union and non-union work (SAG-AFTRA, AFM, IATSE), branded partnerships, interactive, and/or social landscapes
• Experience with emerging technologies and platforms such as augmented reality, virtual reality, gaming, Web3, AI, avatars, etc.
• Bachelor’s degree or equivalent practical experience; JD preferred

About Walmart Marketing

Named Ad Age's Marketer of the Year in 2022, you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better.

Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation - all grounded in customer insights and brand strategy. We live out our company values each day while striving to exceed customer expectations and drive growth for the company.

We orchestrate marketing campaigns and experiences that reach millions of daily shoppers. Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies. Our teams work together to show our customers how they can save money and live better. If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you've been looking for.

Benefits & Perks:

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

Who We Are

Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in sustainability, and community involvement. From day one, you’ll be empowered and equipped to do the best work of your life. careers.walmart.com

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

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For information about PTO, see .

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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

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For information about benefits and eligibility, see One.Walmart .

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The annual salary range for this position is $108,000.00-$216,000.00

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Additional compensation includes annual or quarterly performance bonuses.

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Additional compensation for certain positions may also include:

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- Stock

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Minimum Qualifications: Bachelor’s degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 3 years' experience in editorial content management or related field OR 5 years' experience in editorial content management or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Digital Content Management, Editorial, Retail Management, Supervising Associates, WE-Working for or withCreative Agencies

Primary Location...

5404 Jandy Plc, Los Angeles, CA 90066-7006, United States of America