Information Systems Analyst II (HubSpot Administrator)

Title: Sr HubSpot Administrator
Team: Business Systems
Location: In-Office (San Diego, CA)
Reports To: Manager, Business Systems

About PracticeTek
Stop scrolling-your dream job might just be here! At PracticeTek, we don’t do ordinary, we do bold ideas, big impact, and endless opportunities to grow. Imagine working with teammates who celebrate your wins, challenge you to think bigger, and cheer you on every step of the way. Imagine building solutions that actually change lives and reshape how healthcare works. That’s the vibe here: high-energy, high-impact, and 100% human. Ready to jump in? Let’s go!

We’re on a mission to revolutionize healthcare practices effortlessly and we live out our brand promise every day: being the Trusted Partner in retail healthcare. PracticeTek is one of the largest retail-healthcare tech providers in North America, offering everything a practitioner would need, from pre-encounter workflows to practice management, analytics, digital intake forms, marketing tools, EHRs, and payment systems, for a whopping 40,000+ clinics worldwide. Over the years, we’ve brought together the best-in-class platforms that serve the Chiropractic, Wellbeing, Vision and Dental providers and their patients; and we are united by one mission, to revolutionize retail healthcare practices effortlessly. Here, you’ll have the flexibility to contribute across multiple brands, each offering a unique path for growth. Whether you’re building products, supporting customers, or driving strategy, your journey with PracticeTek is full of opportunity.

We believe in showing up with consistent care, staying always ahead, keeping our approach market-in, making every experience feel effortless, owning it openly, and striving to do right in every decision. These aren’t just words; they’re how we live, work, and make an impact together.

At PracticeTek, you’ll get to:

• Shape the future of healthcare with technology solutions that are always evolving to meet real-world needs.
• Team up with passionate, talented people who care deeply about patients, providers, and making a difference.
• See your impact firsthand by helping practices deliver care that’s simpler, smarter, and better for everyone.
• Grow your career and your skills in an environment that celebrates curiosity, collaboration, and continuous development.

Why You’ll Love It Here

As part of the TekTribe, you’ll enjoy:

• Comprehensive health, dental, and vision coverage options
• Wellness benefits that support lifestyle, behavioral health, and overall wellbeing
• Flexible paid time off, sick time, and 10 company-paid holidays
• 401(k) plan with company match to help you build your future
• Culture Committee driving initiatives that spark connection, fun, and belonging
• A workplace powered by innovation, collaboration, and energy every day

What You’ll Do

Here’s how you’ll help us bring our mission to life and show up as a Trusted Partner:

• System Administration & Configuration: The Sr HubSpot Administrator will own day-to-day configuration and governance of HubSpot, manage user roles, permissions, and system settings across multiple brands and BUs, establish and enforce governance standards for naming conventions, workflows, and reporting, and maintain sandboxes and change control processes to ensure stability and audit readiness.
• Data Management & Integration: This role will also be responsible for maintaining clean, accurate, deduplicated data within HubSpot and connected systems, and will ensure seamless and reliable integration with Salesforce, troubleshoot sync errors, manage data flow during M&A dataset migrations, and partner with Marketing Ops and Sales Ops to refine lead scoring, lifecycle management, and ICP alignment.
• Workflow & Automation: The Sr Admin will build, test, and manage marketing automation workflows including lead routing, and nurture, balance enterprise-wide standards with brand-level customization needs, and optimize processes that improve lead management, conversion, and campaign execution.
• Governance & Compliance: This team member will establish and maintain governance processes for HubSpot data security, access controls, and compliance (GDPR, CAN-SPAM, CCPA), serve as the go-to resource for troubleshooting, platform-related questions, and change control, and document and communicate system changes to ensure alignment across Enterprise Architecture and Marketing Ops.
• Training, Support, & Reporting: The Administrator will develop and maintain HubSpot native dashboards and reports that track funnel performance and attribution, provide reporting on data hygiene, compliance (opt-out/Do Not Contact), and system performance, train and support Marketing and Sales resources on HubSpot best practices, and serve as the subject-matter expert and advocate for HubSpot adoption and proper usage across the portfolio.

How Success is Measured

Here’s how we’ll know you’re making an impact and raising the bar:

• Delivery Timeline Adherence : ≥90% of work delivered by established due date
• Escaped Defect Rate: ≥90% of work delivered without escaped defect(s)
• Requestor Satisfaction: ≥97% CSAT rating in requester feedback

What You Bring

Your unique talents are what make you shine. For this role, success looks like:

• 3–5 years of hands-on HubSpot administration experience (Marketing Hub specifically), with strong knowledge of Salesforce CRM and HubSpot CRM integration best practices and HubSpot native connector
• Experience administering HubSpot in a complex environment with multiple BUs or brands
• Extensive experience managing HubSpot lifecycle stages, lead scoring, workflows, and multi-brand campaign structures
• Experience configuring and delivering Marketing reports and dashboard using HubSpot native reporting tools, with proven ability to generate insights from data and translate them into actionable strategies
• Familiarity with compliance frameworks (GDPR, CCPA, CAN-SPAM) as they apply to marketing systems
• Proficiency in data governance, deduplication, normalization, and integration with third-party tools (ZoomInfo, LinkedIn Ads, etc.)
• Strong understanding of SaaS administration best practices, including identity management, system integrations, and data governance; experience with APIs, Zapier, or middleware tools a plus
• Excellent communication skills with a track record of partnering cross-functionally with Marketing, Sales, and IT teams; comfortable balancing enterprise standards with brand-level needs
• HubSpot Admin, HubSpot Marketing Software, and/or Salesforce Admin certifications required

Ready to Join?

If you’re excited to bring your ideas, energy, and expertise to a team that’s shaping the future of healthcare, we can’t wait to hear from you. Apply today and let’s make healthcare simpler, smarter, and Better.Together.

The Fine Print (That Really Matters)

At PracticeTek, we determine compensation by considering market data, internal equity, and each candidate’s skills and experience. For this position, we reasonably expect to pay between $100,000-$110,000/Yr. This role is also eligible for benefits, including health, dental, vision, paid time off, 401(k) with company match, and may be eligible for additional compensation such as bonuses or equity, as applicable.

PracticeTek is an Equal Opportunity Employer. We are committed to creating an inclusive environment where all employees feel valued and supported. All qualified applicants will receive fair treatment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, age, disability, veteran status, genetic information, marital status, uniformed service status, or any other characteristic protected under applicable law.

This job description is not a contract of employment and does not alter the at-will relationship between PracticeTek and its employees.