Region Manager

Monster Energy Company
Downey, CA

:

Position Summary:

As a Region Manager you will - Lead all sales generating activities with bottlers and retailers in an assigned territory. Drive the bottler business results and implementation of our joint business plans with our bottling partners while leading a local field sales team. Manage and influence bottler sales and execution and implementation of national and local marketing programs that will drive market share and exceed budget targets. Accomplish through effective bottler management skills, people leadership skills, solid market execution skills, and the ability to develop strong relationships.

Essential Job Functions:

  • Lead market sales team to achieve annual business plan. Develop joint business plan, execution of quarterly sales and marketing initiatives, and identify opportunities and measure performance indicators within the assigned geography.
  • Attract, recruit, develop, and retain sales talent for the organization.
  • Manage high level bottler relationships with sales center leadership within our bottlers. Implement Monster business unit and division priorities with their specific sales and distribution centers.
  • Complete comprehension and utilization of all Monster Energy Company tools (CRM) and capabilities to maximize productivity and results in their assigned market including but not be limited to surveys, training tools, sales data software, asset allocation, and internal social platforms.
  • Train Bottler Sales Representatives on product knowledge, sales methodologies, and marketing and sales promotions by influencing bottler actions at multiple levels of their organization. Accomplish through partnership ridealongs in retail outlets, sales presentations within the bottler's facilities, "huddle" calls with bottler reps, and team calls with both internal and external partners.
  • Sell at retail (outlet level) aligned against quarterly strategic initiatives focused on innovation, distribution, displays, and cold/ambient equipment placements.
  • Accomplish in conjunction with bottler partners in the trade together or through influencing bottler actions.
  • Lead and develop region crew drives, market audits, company meetings and events, sampling initiatives plus local retail meetings. Duties would include planning, communicating, executing and owning all facets of sales events, set-up, tear-down, customer hosting, sales presentations, and additional responsibilities.

Position Requirements:

Prefer a Bachelor's Degree in the field of
  • - Business Administration
  • Between 3-5 years of experience in Sales or Marketing in Beverage or Consumer packaged goods (CPG) field
  • Computer Skills Desired: Proficiency using Microsoft Office Suite
  • Preferred Certifications: Be at least of 21 years of age and maintain an acceptable driving record
  • Additional Knowledge or Skills to be Successful in this role: Forecasting, experience with Nielsen, Information Resources Inc (IRI), and other sales reporting systems

Base Salary Range: $52,500 - $70,000

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Posted 2026-03-15

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