Digital Product Manager

Salary Range: $110,000 to $125,000+ DOE

Who We Are:
Obagi Cosmeceuticals is an industry leading dermo-cosmetic brand that provides transformational skin care products, with a 35+ year legacy backed by science and innovation to protect and enhance skin tone and texture. Obagi is widely recognized by US dermatologists and plastic surgeons for its clinical excellence and science-backed approach, remaining a leader in the beauty space and operates as an innovative, global, omni-channel luxury consumer products business with sales distribution to physicians, wholesale partners, retail outlets, Amazon, and direct-to-consumer (DTC) channels. On a mission to create a global, best-in-class multi-brand, multicategory portfolio, Obagi will continue to redefine the future of skincare. We are Obagi. Fearless. Together.

What We Need:
Obagi is seeking a passionate Digital Product Manager with a passion for defining, designing, and delivering exceptional user experiences. Responsible for overseeing the core web journeys and underlying platform of OBAGI websites and digital products, this person will support execution of the digital product roadmap, assist with digital releases, and ensure projects are completed within the digital roadmap timeline.

What You’ll Do:

• Design, define, and maintain product and feature documentation
• Facilitate new product development and feature roadmap from planning to implementation by collaborating with cross-functional teams, including Marketing (brand, growth, and ecommerce), Creative, IT, Customer Service, Sales, Legal, and Finance
• Develop digital release schedules and provide ongoing digital product training for relevant teams
• Partner with internal marketing channels to support and enhance workflow processes, maximize potential of existing product capabilities, and ensure successful cross-platform integration of growth and marketing initiatives
• Collaborate with web development agencies on wireframes and UI designs that support the product requirements
• Manage third-party digital integrations and web development agencies
• Ensure backlog is groomed and prioritized according to the overall strategy and product roadmap
• Create effective user stories, workflows, functional requirements, wireframes, and/or mockups
• Synthesize user feedback and report on KPIs to maintain digital product health and drive future product decisions
• Solicit internal recommendations and include key stakeholders in discussions regarding product roadmap
• Remain up to date on DTC and B2B eCommerce best practices, keeping Obagi on the pulse of digital trends and user expectations

Platform Oversight & Management:

• Shopify eCommerce :
  • Obagi DTC (maintenance and regular optimizations with a conversion and brand building focus)
  • Obagi B2B (launch support, ongoing maintenance and semi-regular optimizations)
• Loyalty Platform :
  • Professional Loyalty (Account Support & Platform Optimizations)
  • DTC Loyalty (Launch & Optimizations)
• A/B Testing Platform :
  • DTC site CRO experimentation (2 testing domains)
  • B2B site UX experimentation

What You’ll Need:

• A bachelor’s degree from an accredited university required; a focus in Marketing, Advertising, Graphic Design or similar related fields strongly preferred
• At least 4-6+ years of relevant experience managing DTC and B2B digital platforms
  • Prior experience within CPG/beauty industry highly preferred
• Strong understanding of web technology fundamentals and technical/operational requirements of products and projects
• Deep understanding of UX / UI best practices and digital marketing techniques, including paid social, SEO, SEM, email marketing, and social media
• Familiarity with tools for A/B testing, conversion rate optimization (CRO), and ability to communicate cross-functionally using technical engineering language (API, technical documentation, systems, etc.)
• Strong qualitative, analytical, and critical thinking skills with demonstrated use of analysis and metrics to drive continuous improvement and decision making.
• Exceptional organizational and prioritization/time management skills; demonstrated ability to work under pressure to meet deadlines
• Comfortable operating in a fast paced, ever-changing environment; someone who thrives in ambiguity and adapts quickly
• Proficiency in Microsoft Office, data management, CDP systems, and other technologies
• Possess a curious, resourceful, and proactive attitude that encourages a team and supports the growth and professional development of others

Physical Requirements:
These demands document the physical requirements of a specific job. Criteria may include: Lifting, Carrying, Push/Pull, Sitting/Standing (In Place); On Feet, Walking, Bending, Turn/Twist; Kneeling; Squatting; Crawling; Climbing; Reaching (Out)/Reaching (Up), Grasping, Wrist Turning; Pinching; Finger Manipulation, Hearing, Talking, Working with a computer for eight hours, Working in close quarters. Communicating over the telephone for eight hours.

Disclaimer:
The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of job requirements, so classified. All employees may be required to perform duties outside of their normal responsibilities, from time to time, as needed.