Marketing Specialist

Job Description

Job Description

Company Description

About Us

At Hype Tier , we believe in elevating brands through bold strategies and innovative execution. As a creative marketing firm based in Modesto, CA, we specialize in building compelling campaigns that deliver measurable results. Our team is passionate, collaborative, and committed to helping our clients thrive in a competitive marketplace. At Hype Tier, every idea matters—and every team member contributes to the big picture.

Job Description

We are seeking a talented and detail-oriented Marketing Specialist to join our team in Modesto, CA. The ideal candidate will support the development and execution of strategic marketing initiatives to enhance brand awareness, drive engagement, and generate leads. This role requires a blend of creativity, analytical thinking, and excellent communication skills.

Responsibilities

• Develop and implement marketing campaigns across digital and traditional platforms

• Conduct market research to identify trends, customer insights, and competitive positioning

• Assist in the creation of promotional materials, presentations, and internal communications

• Monitor and report on campaign performance and key metrics

• Coordinate with cross-functional teams to ensure cohesive brand messaging

• Support event planning and coordination for marketing purposes

• Maintain and update marketing calendars, plans, and assets

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field

• 2+ years of experience in a marketing role or related field

• Strong analytical and problem-solving skills

• Excellent written and verbal communication

• Ability to manage multiple projects and meet deadlines

• Proficiency in Microsoft Office Suite and basic knowledge of CRM tools

• Strong attention to detail and ability to work independently and as part of a team

Benefits

• Competitive salary

• Opportunities for career growth and advancement

• Collaborative and supportive team environment

• Paid time off and holidays

• Health, dental, and vision insurance

• Access to training and professional development programs