Senior Financial Planner

Social Finance, Inc. (SoFi)
San Francisco, CA

Shape a Brighter Financial Future

Shape a brighter financial future with us.

Together with our members, we’re changing the way people think about and interact with personal finance.

We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

The role

At SoFi, we offer complimentary access to financial planners to all of our members. As a senior financial planner, you will be a salaried fiduciary focused on helping our members get their money right. This is not a sales-based role and you are not responsible for generating appointments. This role is all about understanding the member’s current financial situation and goals; and helping develop actionable recommendations to help them achieve their goals.

What you’ll do

  • Work directly with our members via videoconference, phone, and email
  • Guide members through SoFi’s unique planning experience that will address everything from modular advice (i.e. best way to pay down debt) to comprehensive financial planning.
  • Develop specific recommendations based on the member’s unique circumstances and SoFi’s house views on planning topics.
  • Present specific recommendations to the member that includes their next best action, whether it relates to a SoFi product or not.
  • Collaborate with team members to leverage member feedback and industry knowledge to refine our planning experience (we are big on continual improvement).

What you’ll need

  • 3+ years of experience of providing tailored financial recommendations to people
  • Knowledge of key financial planning and investment concepts
  • Member first mindset- our planners are salaried fiduciaries
  • Licenses: Series 7 and 65
  • Must be computer literate with the ability to talk and type
  • Great telephone skills including communicating clearly and effectively
  • Ability to learn and navigate multiple systems / applications / workflows.
  • Self-motivated and able to work independently
  • Excellent organizational, prioritization, and time management skills
  • Education: Bachelor’s degree or higher

Nice to have

  • Experience using Right Capital
  • A good understanding of student loans, debt products, credit, and home buying
  • Ability to give presentations to large audiences or develop written content that can communicate complex financial topics in an easy to understand manner

Compensation and Benefits

The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.

Pay range: $86,400.00 - $162,000.00

Payment frequency: Annual

This role is also eligible for a bonus and competitive benefits. More information about our employee benefits can be found in the link above.

To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!

SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.

The Company hires the best qualified candidate for the job, without regard to protected characteristics.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

SoFi is committed to an inclusive culture. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email [email protected].

Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.

Internal Employees

If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.

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Posted 2026-01-15

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