Partner Marketing Manager
OVERVIEW OF THE COMPANY
Fox TV Stations FOX Television Stations owns and operates 29 full power broadcast television stations in the U.S. These include stations located in 14 of the top 15 largest designated market areas, or DMAs, and duopolies in 11 DMAs, including the three largest DMAs (New York, Los Angeles and Chicago). Of these stations, 18 are affiliated with the FOX Network. In addition to distributing sports, entertainment and syndicated content, our television stations collectively produce approximately 1,200 hours of local news every week. These stations leverage viewer, distributor and advertiser demand for the FOX Network’s national content.JOB DESCRIPTION
Fox Television Stations (FTS) Digital is seeking a Partner Marketing Manager to lead and grow our brand efforts with FTS Digital’s third-party distribution partners. Reporting to the VP of Digital Marketing & Brand Strategy, this position will be responsible for working with digital content and marketing teams to develop, pitch, and execute earned and paid campaigns, with a particular focus on growing the strength and visibility of our LiveNOW channel with FAST platform partners.
Are you fascinated by the rapidly evolving world of digital media and have a deep knowledge of streaming FAST platforms such as Tubi or Samsung TV Plus? Are you eager to work with news aggregators such as Facebook, Apple News, and NewsBreak? Can you creatively market news events, develop strong relationships with partners, and effectively measure the performance of key marketing initiatives?
The person we are looking for is highly organized and passionate about digital media. They are self-motivated and thrive on exceeding goals. If that sounds like you, then we want to hear from you NOW!
RESPONSIBILITIES
Develop and lead processes for consistently placing earned media with streaming partners.
Manage daily relationships between editorial teams and FAST platforms.
Test and refine creative styles for LiveNOW and other partner campaign assets.
Work on co-marketing partner opportunities.
Keep brand presence on partner platforms consistently fresh and up to date.
Work with local stations to improve their brand presence and use of news aggregator partners.
Measure and report on campaigns with streaming partners.
Assist the content team with internal partnership campaigns as necessary.
Track competitor marketing strategies on FAST platforms.
Perform other duties as deemed necessary and assigned.
REQUIREMENTS
Bachelor's Degree
3-5+ years of work experience; prior experience in partnership marketing, media, or a general marketing-related role.
Strong understanding of Excel, with the ability to use data to tell a story.
Experience with Adobe Creative Cloud.
Understanding of Adobe Analytics is a plus.
Creative and innovative approach to solving problems.
Ability to manage numerous projects and deadlines.
Passion for local news and the digital media ecosystem.
Exceptional written and verbal communication skills.
Entrepreneurial spirit.
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