CAMPAIGN MANAGER
Location: San Bruno, California or Los Angeles, California Job Type: Contract Compensation Range: $45 - 48 per hour
Our client, a global leader in retail, is looking for a dynamic and experienced Campaign Manager to join their Global Accounts team! Reporting to an Industry Manager, you will utilize your expertise in digital campaign management to drive revenue and deliver exceptional results for clients. You will be responsible for both the strategic planning and tactical execution of campaigns, requiring the ability to thrive in a constantly changing and ambiguous environment. The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. This is a hybrid role in which candidates must be able to spend 1 day a week in either San Bruno, CA or Los Angeles, CA.
Responsibilities:
- Plan, execute, manage, and optimize managed service and self-service campaigns.
- Understanding upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics.
- Define metrics and measure success of campaigns using internal analytics
- Demonstrate diligence, attention to detail and adherence to company's best practices throughout the full digital campaign life-cycle.
- Maintain and organize campaign-specific materials in team's shared document repository.
- Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns.
- Strategic oversight of large accounts and client relationships.
- Develop, grow, and maintain relationships with internal teams through exceptional client service.
- Traffic campaign tags into all ad technology environments.
- Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance.
- Formulate proposals for new client opportunities.
- Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch.
- Partner with Analytics team on campaign measurement reporting and insights generation.
- Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities.
- Work with media partners to ensure accurate platform implementation.
- Troubleshoot issues on all pre-production and live campaigns.
- Provide campaign wrap-up reports.
- Provide monthly auditing reports to partners and actualize bill/pay systems when applicable.
- Attend client meetings, as needed.
Qualifications:
- Four-year college degree.
- Must have 2-4+ years of experience in bid management, campaign management/optimization, or digital media operations.
- Client-facing experience with the ability to identify risks and effectively manage through issues.
- Understanding of traditional and interactive media planning elements.
- Proficiency in Microsoft Office solutions.
- Strong analytical thinking and mathematical skills.
- Excellent communication and writing skills.
- Strong project management skills.
- Ability to advise partners on best practices and areas of opportunity.
- Excited by a fast-paced and rapidly changing environment.
- Experience using SQL and Tableau.
JOBID: 1047027 #LI-CELLA #LI-SS1 Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status. At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected]. Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility). Applications accepted on ongoing basis until filled. Qualified applicants in San Francisco with criminal histories will be considered for employment in accordance with the San Francisco Fair Chance Ordinance. We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.
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