Assistant Store Manager

Boot Barn
Concord, CA

The Assistant Store Manager is an essential part of the store leadership team and is responsible for collaborating with the Store Manager to cultivate and maintain an environment that supports the Boot Barn Mission, Vision, and Values. The Assistant Store Manager plays an important role in upholding exceptional customer service, partner development and engagement, merchandising standards, store operations and attainment of store sales goals. The Assistant Store Manager will partner with the Store Manager and District Manager in pursuit of year-over-year increases and improved processes and productivity.

Boot Barn is where community comes first. We thrive on togetherness, collaboration, and belonging. We build each other up, listen intently, and implement out-of-the-box ideas. We celebrate new innovations, congratulate one another's achievements, and most importantly support each other.

At Boot Barn, we work together to make a positive impact on the world around us, and by working collectively with encouragement, we consider ourselves "Partners." With the values of the West guiding us, Boot Barn celebrates heritage, welcomes all, and values each unique Partner within our Boot Barn community.

Our vision is to offer everyone a piece of the American spirit -- one handshake at a time.

ASSISTANT STORE MANAGER DUTIES

  • Lead partners to foster a service & selling culture and exceed overall expectations to build long-standing customer relationships.
  • Review goals with partners, providing consistent and timely coaching, actionable feedback, and recognition of excellence. Lead by example, being present on the sales floor during peak business hours.
  • Implement and maintain an environment of continuous learning and assist with partner training plans to improve store performance results across both operational and merchandising areas. Develop individual team members to meet various career goals within in the company.
  • Collaborate with the Store Manager to adapt to changing business needs and procedures; adjust store schedule as needed, implement operational directives, train operational staff on new policies and procedures, and communicate with all appropriate District, Region and Store Support Center partners as needed.
  • Assess and communicate localized customers' needs to Store Manager.
  • Collaborate with the Store Manager to plan and execute successful volume driving events that involve outreach to the local community/market
  • Lead and coach associates in building customer engagement through the Boot Barn Credit Card and B Rewarded Loyalty Programs. Provide accountability for achieving individual and team goals.
  • Ensure appropriate merchandise stock levels, merchandise adjacencies and presentations, signing and assortments to meet the needs of your customer along with adhering to all Company visual presentation guidelines.
  • Accountable for markdown compliance and execution. Ensure product receipts are processed accurately and in a timely manner.
  • Partner with Store Manager on inventory shrink plans and act as key driver of this strategy with store team.
  • Maintain personal knowledge in across all product categories (western boots, work boots, denim, hats and add-ons) and coach and train partners in these areas.
  • Complete all opening and closing procedures to company standards and comply with the company's Time and Attendance policy and procedures.
  • Adhere to and enforce all local, federal and state laws in addition to Company policies, procedures, and practices.
  • Possess well-developed business acumen and understands all aspects of the store's operations.
  • Demonstrate high degree of professionalism in communication, attitude and teamwork with customers, team members, corporate partners and vendors. Additionally, demonstrate high level of quality work, attendance and appearance.
  • Additional duties as assigned by District Manager or Store Support Center partners.
Posted 2026-03-15

Recommended Jobs

Travel Nurse - ICU - Intensive Care Unit Job in Richmond, CA - $16,219 per Month (2 Years Experience Needed)

Vetted Health
Richmond, CA

Vetted is seeking a RN - ICU - Intensive Care Unit for a travel job in Richmond, California . Must have 2+ years of experience. This contract pays approximately $16,219/month gross. Assig…

View Details
Posted 2026-03-09

DevOps Engineer Intern (Redwood City, CA) (2026)

Anomali
Redwood City, CA

DevOps Engineering Internship Opportunity at Anomali: Bridging Academic Study with Professional Experience. Duration: 12-14 weeks (Paid/On-site in Redwood City, CA) - 2026 Company Description: …

View Details
Posted 2026-02-16

Sales Support Intern

Schindler
Sacramento, CA

Location: Sacramento, CA, United States  Job ID: 85366  We Elevate... Quality of urban life Our elevators, escalators, and moving walks safely transport more than two billion of us up and down…

View Details
Posted 2026-02-28

Educator

Bakersfield Behavioral Healthcare Hospital
Bakersfield, CA

About Us Bakersfield Behavioral Healthcare Hospital, located in Bakersfield, California, is an acute psychiatric and behavioral 90 bed facility situated on 8.8 acres. We offer inpatient and o…

View Details
Posted 2026-02-04

Payload Pointing Control Software Engineer

Logos Space
Mountain View, CA

Logos Space is a Low Earth Orbit (LEO) satellite system purpose-built to serve the connectivity needs of the commercial enterprise users and government users. We will help fill an important gap in t…

View Details
Posted 2026-02-28

Area Lead - Water and Wastewater

BKF Engineers
Monterey, CA

BKF is a multi-service infrastructure consulting firm providing civil engineering and surveying services across California, the Pacific Northwest, and beyond. With offices throughout California and t…

View Details
Posted 2026-02-19

Tailor

Saks Fifth Avenue
San Diego, CA

Tailor Neiman Marcus is a leading luxury retailer that provides a curated product assortment, unparalleled services, and exclusive activations for customers in Pursuit of the Extraordinary. It is …

View Details
Posted 2026-03-15

Emergency Medicine Physician

Madera Community Hospital
Madera, CA

Emergency Medicine Physician Madera Community Hospital Full-Time | Board Certified / Board Eligible Salary: $350,000$475,000 Madera Community Hospital is more than a healthcare facility we are a…

View Details
Posted 2026-03-15

Unarmed Security Officer -Fremont

Hammer Head Security
Fremont, CA

Description: Security Officer - Construction Represent yourself, Hammer Head Security and our major retail clients with complete professionalism. Maintain a strong, visible point of control for…

View Details
Posted 2026-03-12

Full-time Bilingual Spanish/English Addiction Counselor

Center Point - DAAC
Santa Rosa, CA

Job Title: Bilingual Spanish/English Addiction Counselor Certified/Registered Location: 2403 Professional Dr, Santa Rosa, CA. Hourly Rate: $28.00 - $33.00 per hour + $2/hour differential for fl…

View Details
Posted 2026-03-12